New research examining what happens after Internet users in Europe land on an ad-supported website and express their “privacy choices” — using a flagship ad industry consent manageme
Roku is beefing up its advertising business with the acquisition of Boston-based dataxu, a demand-side platform that will allow marketers to plan, buy and optimize their video ad campaigns that run on
DataXu, a Boston-based startup that provides analytics and other tools for programmatic ads, has picked up another round of funding. Sky, the UK-based pay-TV provider part-owned by 21st Century Fox, h
<a target="_blank" href="http://www.dataxu.com">DataXu</a>, a startup that sees itself at the head of a "programmatic marketing revolution," has raised $27 million in new funding.
DataXu was founde
<img src="http://tctechcrunch.files.wordpress.com/2010/03/dataxu-logo.png" class="shot2" />Boston-based <a href="http://dataxu.com/">DataXu</a>, provider of a real-time online ad bidding and optimizat
<img src="http://tctechcrunch.files.wordpress.com/2009/09/dataxu-215x82.png" width="215" height="82" /><a href="http://dataxu.com">DataXu</a> is a Boston-based startup founded by a couple of tech entr