Crowdtap

  • Former Gilt Groupe Exec Sean Foster Joins Brand Advocacy Startup Crowdtap As CEO

    Former Gilt Groupe Exec Sean Foster Joins Brand Advocacy Startup Crowdtap As CEO

    Crowdtap, a startup that helps companies connect with fans for the creation of promotional social media content, is announcing that Sean Foster has joined as its new CEO. Foster isn’t scheduled to start until June, but he took a few minutes this morning to discuss his new role. He was most recently CEO at diabetes site (and former TV show) dLife. He previously served as online president… Read More

  • Brand Advocacy Startup Crowdtap Raises Another $5M

    Brand Advocacy Startup Crowdtap Raises Another $5M

    Crowdtap, a startup that connects brands with consumers to spur the creation of promotional social media content, is announcing that it has raised $5 million in Series B funding. The company announced its $7 million Series A back in 2011. When startups raise less money in subsequent funding rounds, it’s often interpreted as a sign that they couldn’t get more. But in this case… Read More

  • Brand-To-Fan Platform Crowdtap Expands To Facebook & Mobile, Sees Revenue Soar

    Brand-To-Fan Platform Crowdtap Expands To Facebook & Mobile, Sees Revenue Soar

    Crowdtap, a web-based network that allows brands to connect with their most engaged fans and customers through social media, has just expanded to two more platforms: Facebook and mobile. The mobile application comes in the form of an iPhone app which allows fans to participate in the brand’s “challenges” (games and contests) in order to earn rewards. Meanwhile, the new… Read More

  • Crowdtap Raises $7 Million To Help Brands Connect With Their Influential Customers

    Crowdtap Raises $7 Million To Help Brands Connect With Their Influential Customers

    Crowdtap, a service that allows marketers to easily collaborate with and mobilize targeted crowds of influential consumers, announced today that it has raised $7 million in series A funding. The round was led by Foundry Group, with participation from GSA Venture Partners and social media agency Mr. Youth. Mr. Youth invested $3 million of seed funding in Crowdtap back in 2009 (and served as… Read More

  • Brand-To-Fan Connector, Crowdtap, Hits $1 Million Revenue With 115,000 Members

    A New York City startup that helps brands connect with and reward their fans via Facebook, Crowdtap, recently crossed the $1 million revenue mark for 2011, with 115,000 active members and about 50 major brand clients, chief executive officer Brandon Evans reported today. Crowdtap members earn redeemable points for taking “brand actions” like: completing “quick hit”… Read More