Pinterest announced today that it’s expanding its Creator Fund for underrepresented groups to five more countries, including Canada, Germany, Austria, Switzerland and France. The company debuted
TikTok announced today that it’s launching the beta version of a revamped creator fund called the “Creativity Program.” The company says the program is designed to generate higher revenue and un
After seeing its audience growth in the U.S. stall last year, TikTok is looking to spur growth with new initiatives, including paywalled videos and a revamped creator fund, according to a new report f
The biggest open secret in short-form video has nothing to do with the algorithm. The secret is that you can’t get rich on TikTok, because even the most viral creators earn a negligible portion of t
Spotify recently announced that it would transition live audio content from its “Greenroom” app to its flagship streaming app while rebranding Greenroom as Spotify Live. However, the compa
As competition heats up for creator talent, Pinterest today announced it was more than doubling its initial investment in its Creator Fund with an additional $1.2 million in a combination of cash gran
In the summer of 2020, TikTok set aside $200 million to pay U.S. creators in what it called a “creator fund.” This wasn’t a common practice at the time. The more seasoned platform Yo
Pinterest has been trying to reposition its business as a home to creators, not just a shopping inspiration site. Today, the company revealed its latest efforts on this front, which include more Snapc
When the Trump administration announced it would ban TikTok in the U.S., a number of alternative short-form video apps began to flourish, as users hedged their bets on a potential TikTok exit. Among t
In March, Spotify announced it was acquiring the company behind the sports-focused audio app Locker Room to help speed its entry into the live audio market. Today, the company is making good on that d
Pinterest is expanding further into the creator community with today’s launch of a video-first feature called “Idea Pins,” aimed at creators who want to tell their stories using vide
YouTube is giving its TikTok competitor, YouTube Shorts, an injection of cash to help it better compete with rivals. The company today introduced the YouTube Shorts Fund, a $100 million fund that will
Pinterest today hosted an event focused on its creator community, where the company announced a series of updates including the launch of a $500,000 Creator Fund, a new content policy called the Creat
It seems like everyone wants student entrepreneurs. Entrepreneur First makes startups out of raw student material, for instance. Most countries want high-skilled students to stick around and make new