• Cellphones now treated as commodity; one-third of people ditch landlines

    People now view cellphones as a commodity, like coffee or sugar, and now buy them largely based on price concerns. That, and one-third of people no longer use a landline telephone, instead relying solely upon their cellphone. Those are the two big conclusions from a recent comScore survey, both of which seem fairly reasonable. As one of the comScore folks said, people generally see cellphones… Read More