Collective

  • Collective closes $34M with adtech reporting solution

    Collective closes $34M with adtech reporting solution

    Collective is announcing today that it has closed a $34M growth round led by Columbia Partners with participation from Accel Partners, Greycroft and iNovia. The company has raised close to $100M in debt and equity since 2005. The money will be put to work on the company’s new product, Visto.  The recently launched platform brings additional transparency to the opaque adtech space. Read More

  • Collective buys online video ad network Web TV Enterprise

    U.S. online ad network Collective, which recently opened its doors in the UK, has acquired Web TV Enterprise, which claims to be the UK’s largest premium online video ad network. Details of the deal weren’t disclosed. It follows just weeks after Collective bought video advertising platform Oggifinogi. Web TV Enterprise has been in the video on-demand advertising space since 2006… Read More