As companies deal with a growing array of privacy laws like GDPR and CCPA, they are looking for solutions that help them not only understand their customers better, but also help them comply with thos
Remember ‘Do Not Track‘? The tracker-loving adtech industry hopes you don’t recall that decade+ doomed attempt to bake user-friendly privacy controls into browsers. But a coalition o
California’s new privacy law was years in the making. The law, California’s Consumer Privacy Act — or CCPA — became law on January 1, allowing state residents to reclaim their right to
Trust, not data, is the most valuable currency for businesses today. But current data practices do nothing to earn that trust, and we can’t count on regulation alone to change that.
Almost exactly 4 months to the day after BigID announced a $50 million Series C, the company was back today with another $50 million round. The Series C extension came entirely from Tiger Global Manag
California’s new privacy law is now in effect, allowing state residents to take better control of the data that’s collected on them — from social networks, banks, credit agencies and mor
California's much-debated privacy law officially takes effect today, a year and a half after it was passed and signed — but it'll be six more months before you see the hammer drop on any scofflaw te
The customer data platform (CDP) is the newest tool in the customer experience arsenal as big companies try to help customers deal with data coming from multiple channels. Today, Adobe announced the g
This week, California Attorney General Xavier Becerra, published draft guidance for enforcing the state’s landmark privacy legislation. The draft text of the regulations under the California Con
With the EU’s sweeping GDPR privacy laws and the upcoming California Consumer Privacy ACT (CCPA), companies have to figure out how to deal with keeping private data private — or face massi
Silicon Valley is terrified. In a little over three months, California will see the widest-sweeping state-wide changes to its privacy law in years. California’s Consumer Privacy Act (CCPA) kicks
It turns out GDPR was just the tip of the privacy iceberg. With California’s privacy law coming on line January 1st and dozens more in various stages of development, it’s clear that govern
Grab popcorn. As internet fights go, this one deserves your full attention — because the fight is over your attention. Your eyeballs and the creepy ads that trade data on you to try to swivel &#