• Purchase Sharing Site Shwowp Becomes Buyosphere, Opens To The Public

    Like a Tripit for shopping, TechCrunch Disrupt alumnus Shwowp is opening to the public today, under a new name and after a complete site redesign and rebranding. Shwowp co-founder Tara Hunt tells me that the post launch feedback for Shwop’s original branding wasn’t good, but the tipping point was when the site won a “Worst Brand Name of 2010” award from blog Eatmywords. Read More