Brita

Brita snaps up smart water bottle startup, Larq

Smart water bottle-maker Larq this week announced that it has been acquired by filtration giant, Brita. More specifically, Brita GmbH, the German company founded in 1966, which spun off and sold its N

Clear2O Water Pitcher: Drinking Redefined

About a month ago, I received an e-mail from a PR guy asking me if I’d like to try the Clear2O Water Pitcher, a Brita-style water filter for your fridge. Having just moved into a new apartment s