bizo

  • LinkedIn Will Acquire Business Marketing Company Bizo For $175M

    LinkedIn Will Acquire Business Marketing Company Bizo For $175M

    LinkedIn just announced that it has reached an agreement to acquire Bizo, a company that helps advertisers reach businesses and professionals. LinkedIn says the deal is worth around $175 million — 90 percent cash and 10 percent stock. Read More

  • Business-Focused Ad Startup Bizo Reports $22M In Revenue For 2012

    Business-Focused Ad Startup Bizo Reports $22M In Revenue For 2012

    Bizo, a startup that helps advertisers reach a business audience, says that it brought in $22 million in revenue in 2012, and that its annualized run rate at the end of the year was $30 million. The company spun off from ZoomInfo in 2009, and it has raised a total of $20 million from Bessemer Venture Partners, Venrock, Crosslink Capital, and others. The platform offers ad targeting and… Read More

  • LinkedIn Launches Ads API, Enabling Custom Tools For Large-Scale Campaigns

    LinkedIn Launches Ads API, Enabling Custom Tools For Large-Scale Campaigns

    LinkedIn is announcing a new Ads API, which could bring more large-scale social marketing campaigns to the professional networking site. In a blog post that the company plans to publish on its marketing website later today, Marketing Solutions Lead Jen Weedn writes that API access has been one of the most-requested features from LinkedIn’s “tens of thousands” advertisers. Read More

  • Business-Focused Ad Startup Bizo Launches Its News And Community Site Digital Marketing Remix

    Business-Focused Ad Startup Bizo Launches Its News And Community Site Digital Marketing Remix

    Bizo, a startup offering to help online advertisers reach a business audience through services like retargeting, is launching a new website and weekly newsletter today called Digital Marketing Remix. In the press release announcing the site, CEO Russell Glass says his goal is to make Digital Marketing Remix “a must-read for all B2B marketers” by  addressing “the… Read More

  • Down To Business: Amazon Announces Its AWS Start-Up Challenge Winners

    Amazon has announced the winners of its 2009 Amazon Web Services (AWS) Start-Up Challenge. The main criteria was to come up with a start-up that could have a lasting impact while utilizing AWS for its infrastructure. The grand prize winner this year is GoodData, a SaaS business analytics startup that helps companies easily visual data and metrics. The company won a combination prize of $50,000… Read More