bedding

  • Mattress startup Purple launches in 13 Mattress Firm store locations

    Mattress startup Purple launches in 13 Mattress Firm store locations

    A number of bed-in-a-box startups have taken different approaches to selling their mattresses and bed ware in the last year. Casper and Tuft and Needle, for instance, launched their own branded physical store locations. However, Purple, a mattress startup out of Utah that recently merged with a New York shell company, took a different approach, instead striking a distribution deal with… Read More

  • Coyuchi launches a subscription and recycling service for its organic home textiles

    Coyuchi launches a subscription and recycling service for its organic home textiles

    An organic bed linen subscription and recycling service sounds like the ultimate hipster indulgence, but considering the massive amount of textiles that end up in landfills every year, it might actually have an impact. Coyuchi, which was one of the first companies to offer organic sheets when it was founded in 1991, launched Coyuchi For Life this week. Subscriptions start at $5 a month and… Read More

  • New smart mattress will tell you if your partner is cheating

    New smart mattress will tell you if your partner is cheating

    A mattress company out of Spain is marketing a new smart mattress, brilliantly named ‘Smartress’, that detects whenever the bed is in “use.” As you likely realize, the main purpose of this is to see if your partner is cheating on you. And the video promoting the smart mattress isn’t shy about that functionality. The mattress by Durmet has sensors embedded in it… Read More

  • Crane & Canopy Is Bringing Internet Business Models To The Home Goods Market

    Crane & Canopy Is Bringing Internet Business Models To The Home Goods Market

    Crane & Canopy is a newly launched online home goods store that’s benefiting from the power of the Internet to flatten the traditional supply chain and save on costs. Like many of the new arrivals in the e-commerce space, the company isn’t hiding the same old business model from the brick-and-mortar era behind a shiny new front-end. It’s getting rid of all the extra… Read More

  • More Reality Bedding For Almost Free


    At least he died happy. Reality Bedding is going nutso, people, and they’re giving away Twin XL/Full Size Sleeping Beauties bedding for $20 plus shipping. The bedding is usually $60, but because they apparently like us for some strange reason they’re offering this promo. Head on over, click on through, and start hitchiking under the Big Top. Promo Read More

  • Free* Reality Bedding for CG Readers

    Do you like beds? Do you like bedding? Do you like pictures of ladies kissing? Well, you’re in luck because Reality Bedding is offering free — all you pay is shipping — XL/Full Size bedding from a special promo site. The bedding features a specially printed image by photographer Tanya Chalkin and, if you play your cards right, will be the only women on your bed until you move… Read More