b8ta
B8ta remains bullish on IRL shopping with new acquisition
Coronavirus cases in the United States are reaching new peaks. E-commerce is continuing to boom. And b8ta, a San Francisco startup that is betting on the future of physical retailers, is doubling down
Will ‘New Retail’ help D2C brands succeed offline?
Retail as a service is great for brands to test ideas. But are they going to make venture-scale money?
Toys ‘R’ Us taps tech startup b8ta to bring its stores into the future
Retail-as-a-Service startup b8ta, which has partnered with the likes of Google and Macy’s, is getting into the kids’ toys space. As part of a new joint venture with Tru Kids Brands, which
Retail-as-a-service provider Leap raises $3M and launches first store
The past decade in retail has been the golden age of direct-to-consumer (D2C) and digitally native vertical brands (DNVBs) that use the internet to communicate with customers, execute transactions, h
Google partners with tech retailer b8ta to let people demo smart home products
Try before you buy is the new name of the game. With items costing upwards of $100, people want to know what they’re getting themselves into before they commit to a costly gizmo — at least
b8ta raises $19 million Series B led by Macy’s
b8ta, the retail-as-a-service startup, has closed a $19 million Series B round led by Macy’s, with participation from Sound Ventures, Palm Drive Capital, Capitaland, Graphene Ventures, Khosla Ve
Macy’s acquires minority stake in tech retailer b8ta
Macy’s has partnered with b8ta, the retail-as-a-service startup that originally started as a way to let people try out new tech products. Macy’s has acquired a minority stake in b8ta and w
b8ta, a physical store for tech gadgets, raises $7 million Series A round
b8ta, the retail store that sells trendy tech gadgets, recently raised a $7 million Series A round led by TriplePoint Capital with participation from Khosla Ventures, Fifth Wall Ventures, Macerich a
DoorDash Partners With b8ta For On-Demand Tech Gadget Delivery
DoorDash, known for its on-demand food delivery service, has partnered with newly-launched retail store b8ta. b8ta, founded by four former Nest alums, opened earlier this month in Palo Alto to sell
Four Nest Alums Are Opening A Retail Store To Sell Trendy Tech Gadgets
In an attempt to modernize the retail experience for sellers, four Nest alums are launching b8ta, a software-driven brick-and-mortar store in Palo Alto, to sell Internet of Things gadgets and products