Audi

  • Audi Launches iPhone App For Monitoring Your Car

    Here’s another round of iPhone car monitoring apps, this time from Audi. It’s no secret that VW and Audi are gunning for top positions on the market, and if they keep up on their technology it might just happen. Take for instance this iPhone app, it works by using the cars OBD-II port to read out large amounts of data. The data includes everything from emissions information like… Read More

  • Audi's Chairman, Rupert Stadler, To Keynote CES 2011

    The automotive space is quickly turning into a gadget wonderland and so it feels right to have the chairman of one the world’s most advanced auto makers speaking at next year’s Consumer Electronics Show. Ruper Stadler joins the list of keynote speakers that includes Microsoft’s Steve Ballmer, CEA President Gary Shapiro, Verizon’s CEO Ivan Seidenberg, and… Read More

  • Test Drive: Audi's R8 V10 Spyder


    When you think of a supercar, speed and power are usually the things that jump to your mind — not gadgetry. Keeping that in mind, when I was invited to drive Audi’s new R8 Spyder, I jumped at the chance. It wasn’t until later that I started looking into the vehicle and realized that while the R8 is a supercar, it’s a special breed of supercar that uses technology to… Read More

  • Monday Morning Marketing Quarterback: Which Superbowl Ads Scored On The Web?

    Monday Morning Marketing Quarterback: Which Superbowl Ads Scored On The Web?

    With the Super Bowl yesterday came the time-honored Super Bowl commercials, each costing $2.5 million for a 30-second spot.  Even Google got in on the game with its first ever spot receiving rave reviews (although the commercial wasn’t new). But which commercials went beyond TV to score on the Web?  Reprise Media released a report that ranks Super Bowl advertisers based on the level… Read More

  • The 2011 Audi A8 bests K.I.T.T. in the gadget department

    Cars are increasingly becoming more circuits than gears and the 2011 Audi A8 is a prime example of this transformation. There is likely more tech packed in the full-size Audi sedan than the International Space Station. In fact, if you think the laptop steering wheel table is the ultimate driver distraction, click the read link below to see what the flagship Audi packs. Read More

  • A look at how the Volkswagen Automotive Innovation Laboratory (VAIL) is changing the world

    Volkswagen is taking great strides in making the roads safer and remove the dangerous fun from driving by developing fully autonomous vehicles. I had a chance to talk to Dr. Burkhard Huhnke, director of the Volkswagen Electronics Research Laboratory (ERL) about the future of the Volkswagen Automotive Innovation Laboratory (VAIL) at Stanford University and how the technology developed there… Read More

  • Are Chevy Volt buyers idiots? Audi's American president thinks so.

    The Chevy Volt is “a car for idiots.” Really? Dem be fightin words, Johan de Nysschen. Read More

  • Audi employs holographic sales rep

    It’s not quite as exciting as you want it to be, but an Audi dealership in Sydney has added a hologram of sorts to its sales department. It’s not projected by a maintenance droid and it’s probably just a 2-minute loop, but it’s still kind of cool. Read More

  • Bang & Olufsen develops first car audio system for drop tops

    Generally, convertible owners concede audio fidelity when the top is down but Bang & Olufsen’s new audio system will should let drivers rock-out topless. The system uses some crazy digital processing that involves a dashboard-mounted microphone that compensates for road noise. Currently the 12 speaker, 10 amp’ed, 500 watt system is only available in Audi’s… Read More

  • HD Radio coming to Audi lineup – eventually

    HD Radio seems to be drifting along, picking up supports in a leisurely fashion with Audi being the latest manufacturer to pick up the format. The alleged next-gen radio technology should be standard on most Audi vehicles by the 2011 model year as the luxury carmaker strives to deliver the best of the best. Sirius Satellite has been standard for a while now on most Audi models but… Read More

  • Control traffic signals by being a good boy/girl

    Audi is working on a system that uses Wi-Fi to communicate with traffic signals to ensure that you always hit green while going down a straightaway. The system tells drivers how fast to drive in order to make each traffic signal on the green. It will reduce idling at stoplights and make people quite happy as they tool, unperturbed, down the streets of major European capitals. Read More

  • Futuremark designs stunning dashboard concept for Audi

    Some companies are better at building user interfaces than others. Nissan recognized this and hired Gran Turismo folk for the GT-R control screen. Then Futuremark strolls in with a dashboard concept that simply kick-ass. The system is a full, live dashboard environment all shown in 3D graphics. From the gauge cluster to the GPS screen, the entire thing can all change on the fly thanks to… Read More

  • Cannonball Run ready Audi R8 'Blackbird'

    This isn’t Burt Reynolds car. There are so many gadgets seamless built into this Audi R8 that it blows our, and Alex Roy’s, mind. If there ever was a car built specifically for underground, coast-to-coast, high-speed racing, this is it. Kind of makes you wonder if it was built to beat Roy’s 31 hour, 4 minute New York to Santa Monica Pier run. What we think is the… Read More

  • Bang & Olufsen sound coming to Mercedes-AMG cars

    We can’t think of a more fitting partnership than sticking ridiculous overpriced and over-engineered Bang & Olufsen speakers into a ridiculous overpriced and over-engineered Mercedes-AMG motorcar. The gadget gods above must be smiling down that two of their greatest creations are finally working together. B&O-equiped cars have been rolling around for a while now — notably… Read More