ARkit

Unity CEO John Riccitiello on Apple’s big event, privacy and the AR apps we’ll see within the year

Presumably, it would be good for business to speak onstage at an Apple event. But John Riccitiello, the CEO of Unity Technologies, says you won't see him presenting at tomorrow's Apple event, or that

AR startup CurioPets is Pokémon GO meets Tamagotchi

CurioPets, short for curious pets, is a multi-player, augmented reality pet simulator that launches tomorrow on iOS. Built with Apple's ARKit, the aim is to encourage real-world exploration -- similar

The product design challenges of AR on smartphones

AR is seductive. The more you think about it, the bigger you realize it is going to be, and the more great ideas you have that are completely new. The problem is that the tech or UX probably doesn’t

A preview of the first wave of AR apps coming to iPhones

There are a variety of reasons that people are excited about the possibilities but it’s safe to say that the number one positive that’s shared by everyone is the sheer scale of possible customers

Apple could guide you around your city using augmented reality

ARKit is one of the biggest changes in iOS 11. Under the hood, Apple is about to transform the iPhone into a very capable augmented reality device. Felix Lapalme‏ has been looking at assets in the

Escher Reality is building the backend for cross-platform mobile AR

Y Combinator-backed, MIT spin-out Escher Reality is building a cross-platform toolkit and custom backend for mobile AR developers -- aiming to lower the barrier to entry to building “compelling expe

Someone made the ‘Take On Me’ music video come to life with AR and it’s glorious

Pack it on up, everyone — someone just won ARKit. We've seen lots of fun stuff made with ARKit already, but this one... this one is something special.

These demos show Apple ARKit’s massive potential

Apple's latest operating system may still be chugging along through the phase of developer betas, but we've already been seeing a lot of the projects developers have been building for the company's AR

Apple just created, and killed, a generation of AR businesses

Two weeks ago, Apple introduced ARKit, its solution for placing 3D objects realistically into a 'real' place. Basically, augmented reality. And, it just so happens that the holy grail of the home d

Apple undercuts Facebook in the augmented reality platform war

Facebook may be the world's most powerful app, but it's still just an app on Apple's operating system. Facebook's grand vision for augmented reality was that it would make it easy for any developer t