AR

Niantic is going to crowdsource AR maps

It seems clear that Niantic always had broader plans than simple casual gaming. The Google-supported startup’s 2016 title Pokémon GO is largely considered a major factor in helping to mainstream au

Maps walking navigation is Google’s most compelling use for AR yet

Google managed to elicit an audible gasp from the crowd at I/O today when it showed off a new augmented feature for Maps. It was a clear standout during a keynote that contained plenty of iterative up

We love augmented reality, but let’s fix things that could become big problems

Cyan Banister Contributor Cyan Banister is a partner at Founders Fund, where she invests across sectors and stages with a particular interest in augmented reality, fertility, heavily regulated industr

Snap launches new features for Lens Studio

At the end of last year, Snap introduced Lens Studio, a platform that allows developers to create AR lenses for Snapchat. Today, the company is announcing new features for Lens Studio, including seven

ARKit-only apps top 13 million installs, nearly half from games

Over 13 million augmented reality apps built using Apple’s ARKit have been downloaded since the release of iOS 11 on September 19, 2017, according to new data from app intelligence firm, Sensor

Ubiquity6 nabs $10.5 million from top investors to build a deeper augmented reality

Smartphone AR is available on hundreds of millions of devices but it doesn’t really seem like many of those devices are making regular use of the feature. A lot of people in the industry see thi

Aira’s new smart glasses give blind users a guide through the visual world

When it comes to augmented reality technologies, visuals always seems to be a pretty essential part of most people’s definitions, but one startup is offering an interesting take on audio-based AR th

Apple’s learn-to-code app Swift Playgrounds adds AR lessons

Amid a flurry of educational-related announcements at Apple’s press event this morning, the company also unveiled a new feature in its learn-to-code app Swift Playgrounds, that will help teach a

Gfycat looks to be a hub of content for AR experience development

If all goes well, some GIF creators may start seeing their GIFs show up in augmented reality experiences, based on a new deal that’s happening with Gfycat this morning. Gfycat said it would be w

Wayfair’s Android app now lets you shop for furniture using augmented reality

AR-enabled shopping is expanding again today. This time, online furniture retailer Wayfair is introducing an augmented reality feature in its mobile app for Android that will allow customers to visual

eBay’s new AR tool helps sellers find the right box for their item

It looks like someone found a practical use case for AR that’s not about trying on makeup or catching Pokémon. Ebay today introduced a new AR-powered feature that helps sellers figure out the b

Google adopts a new approach to bring its AR service to China

Google has adopted a novel way to do business in China, where its online services continue to be censored, after it partnered directly with three OEMs to bring its augmented reality service to the cou

LiveLike raises $9.6M to get more broadcasters streaming in VR

LiveLike, a startup that powers VR streaming experiences for broadcasters like FOX Sports and Sky, has raised a $9.6M Series B round led by Greycroft Partners and Lepe Partners. This brings total fund

Apple, LG and Valve did not invest in OLED display maker eMagin

Update: A source very close to Apple says that the company has not invested in OLED display maker eMagin — and, according to a statement eMagin has now also published, nor have Valve and LG: &#

The NYT debuts its first augmented reality-enhanced story on iOS

Apple’s investment in AR technologies has been ushering in a new wave of apps, from those that let you perform more practical tasks – like visualizing furniture placement in rooms –

Sources: Apple is acquiring music recognition app Shazam

Update: this story has now been confirmed. As Spotify continues to inch towards a public listing, Apple is making a move of its own to step up its game in music services. Sources tell us that the comp

Mapbox acquires augmented reality activity tracking app Fitness AR

Open-source mapping platform Mapbox has acquired activity tracking app Fitness AR, which allows users to view runs, hikes or cycling routes from Strava superimposed on a 3D map of the terrain.

AWS launches Amazon Sumerian to build AR, VR and 3D apps quickly

We’d heard months ago that Amazon would be using its Re:Invent AWS event to roll out some a new service related to building in mixed reality — augmented reality and virtual reality. And on

Black Eyed Peas’ graphic novel, ‘Masters of the Sun,’ gets the AR treatment

Black Eyed Peas frontman will.i.am took heed of Steve Jobs’ “think different” but perhaps more so, he has kept it all the way 100 by being fresh and original — the core values of golden-ag

Apple could reportedly add TrueDepth features to the rear iPhone camera

Apple has packed a ton of sensors into the notch of the iPhone X. The TrueDepth camera system powers many features, from Face ID to face-tracking technology using ARKit. It also lets you do selfies in
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