Microsoft announced its fourth-quarter results Tuesday, missing Wall Street’s expectations. The company reported it had $51.9 billion in sales for the quarter that ended June 30, an increase of 12%
At Google’s I/O developer conference, the company introduced a new tool that, later this year, will allow users more control and visibility over how their ads are personalized across Google̵
TikTok is introducing a new way to lure advertisers to its platform by giving them the ability to showcase their brands’ content next to the best videos on TikTok. Ahead of its NewFronts present
Spotify is continuing its investments in podcasts with today’s news that it has acquired another podcast technology company, Whooshkaa, an Australia-based all-in-one platform for hosting, managi
YouTube today gave advertisers a sneak peek at its plans to make its video platform more shoppable. The company will soon be introducing a new interactive feature aimed at advertisers, called brand ex
Spotify is opening up its personalized playlist, “On Repeat,” to advertising sponsorship. This playlist, launched in 2019 and featuring users’ favorite songs, is only the second pers
Mobile advertising company Tapjoy has settled with the U.S. Federal Trade Commission over allegations that it was misleading consumers about the in-app rewards they could earn in mobile games. Accordi
Metigy, a marketing platform created to help small businesses automate more of the decision making in their online ad campaigns, has raised a Series B of $20 million AUD (about $14.6 million USD). The
If we want podcasting to continue to scale beyond its current and projected advertising revenue heights, we need to resolve some fundamental challenges.