Nike

Nike is making footwear to improve athletes’ efficiency for the Tokyo Olympics

All it takes to win a gold medal at the Olympics is the best performance on the day of the event. To that end, Nike introduced innovation-led products with proven performance-enhancing results.

Delphia wants to turn your data into investment capital through collective action

A lot of companies talk about the value of your data, and about helping you get more control over the information you share, but Toronto-based Delphia is unique in aiming to build a viable, sustainabl

Nike is latest retailer to offer 3% cash back to Apple Card users

Nike is the latest company to offer 3% cash back to Apple Card users, when they make an Apple Pay purchase using the card across Nike’s retail platforms, including its stores, Nike.com, SNKRS, N

Bill McDermott takes reins as ServiceNow CEO sooner than expected with new CFO

It was pretty unexpected when former SAP CEO Bill McDermott announced he was stepping down in October after a decade in the position. He indicated at that point he would stay until the end of the year

D2C companies deliver customer delight and simplicity

D2C brands personalize the buying experience, optimize customer delight, educate users at the right cadence and ultimately, help consumers successfully harvest the emotions they were seeking.

Optimizing customer retention will be a priority in 2020

Seven emerging trends will shape the way companies delight and retain customers in 2020.

Corporate, public investments spur interest in Pacific Northwest startups

Why are businesses and government organizations investing so much into the the strip of land down the West Coast from Vancouver, Canada to Portland, Oregon?

Naspers Foundry is open for South African startup pitches, CEO says

Naspers’ 1.4 billion rand (≈$100 million) VC fund to support South African startups — Naspers Foundry — is accepting pitches, after making its first investment in online cleaning services

Confirmed: Nike has picked up Russell Wilson’s Tally/TraceMe in a rare acquisition

Nike has long been synonymous with premium sneakers and other sports gear, but now the company could be extending its brand into another area — digital media — thanks to the rumored acquis

Badass millennial women are supercharging startup investments

Across the political, social and economic stage, women’s issues are finally receiving heightened attention and priority. What’s driving so much positive change?

Out of the box influencer strategies to accelerate awareness for your startup

For new brands, growing awareness and gaining consumer trust are two of the most important yet challenging marketing objectives. But startups don’t have the budget to activate mega-influencers...

Nike Huaraches get updated for the smartphone age

Ever since they went from Back to the Future fantasy to real-world wearable tech, Nike has promised that the Adapt line was more than just a one-off gimmick. Slowly but surely, the company has made it

Week in Review: Google rips out its sweet tooth

Hey. This is Week-in-Review, where I give a heavy amount of analysis and/or rambling thoughts on one story while scouring the rest of the hundreds of stories that emerged on TechCrunch this week to su

How Dropbox, Nike, Salesforce, MailChimp, Google and Pepsi welcome their new hires

The first day of work at a new job can be very stressful. Different companies have their own traditions to help make this period of transition more comfortable and memorable for new hires...

Nike launches a subscription service for kids’ shoes, Nike Adventure Club

Just in time for back-to-school shopping, Nike today officially announced its entry into the subscription service market with the launch of a “sneaker club” for kids called Nike Adventure

Nike buys an AI startup that predicts what consumers want

Nike’s market cap has swollen past $100 billion, but the shoe company still sees potential to learn more about what customers want and how to source and stock products to meet those needs. The c

India’s Reliance to buy majority stake in Google-backed Fynd for $42.3M

Indian conglomerate Reliance Industries is acquiring 87.6% stake in Fynd, a seven-year-old Mumbai-based startup that connects brick and mortar retailers with online stores and consumers, for 2.95 bill

NTWRK moves into live IRL events

NTWRK, is a fascinating experiment in live video shopping for the iPhone set. It’s been described as a blend of QVC and Twitter and Twitch and they just got a new slice of money from investors l

Verified Expert Brand Designer: Stitzlein Studio

After spending years working for in-house design teams and well-known brand agencies such as Nike, Google, and Pentagram, Joe and Leslie Stitzlein, who are also husband and wife, decided to launch the

With new Fit technology, Nike calls itself a tech company

In 1927, Charles Brannock, the son of a local shoe company owner in Syracuse, N.Y., invented the Brannock Device. The steel measurement tool with five scales has been the most effective way in the U.S
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