Sponsored Content by AppDynamics

The importance of aligning full-stack observability with business performance

By Ty Amell, CTO, AppDynamics

It’s hard to imagine how much can — and has — changed in a span of 12 months. Roughly one year ago, many of us were forced to shift our lifestyle overnight as lockdowns and precautions for COVID-19 became prevalent and organizations had to rapidly adapt to this new way of work and conducting business. As companies were forced to make the jump to fully remote work in the blink of an eye, the reality was that digital transformation projects accelerated at a rapid pace for technologists — on average, three times faster than any previous year, according to the recently released Agents of Transformation Report from AppDynamics.

Pandemic drives IT to boiling point

With digital projects ramping up at such an accelerated pace, the absolute necessity to digitally transform created intense pressures and complexity for teams. Think about it — when you open an app, and it doesn’t load or it crashes, do you try again or just move on? It’s proven that many of us would find another way to get to the information. With a seamless digital experience taking center stage as the world transitioned to virtual life, the risk of losing customers and damaging an organization’s representation was, and continues to be, too great for many companies to bear. 

Image Credits: AppDynamics (opens in a new window)

In a year of unprecedented situations, it’s no surprise that an overwhelming 89% of technologists reported feeling immense pressure at work in 2020, acknowledging that the response to the pandemic has created more complexity than they’ve ever experienced before. As we hit the one-year mark of this pandemic, it is abundantly clear that teams have reached their absolute boiling point as they worked tirelessly to adjust to and manage these new demands fast. The urgent innovation and technology sprawl has stretched teams thin and added an extra layer of complexity to their work. How do fried and frazzled teams make sense of the overwhelming amount of data they encounter on the job?

Navigating the flood of data

In addition to navigating new complexities, the pace of change within these organizations is expected to continue accelerating over the next year, as businesses look to build upon new technology innovations in order to grow and thrive in a turbulent marketplace. Roughly 88% of technologists surveyed predict that continuing to drive this type of transformation at speed will be their biggest challenge for the year ahead and the years to come. So, how do they plan to stay ahead of the curve and navigate the amount of data that is incoming every second? 

Technologists have recognized the acute need for full-stack observability which is the ability to monitor their systems from the bottom up — from traditional systems to new, hybrid cloud environments. Full-stack observability gives technologists the ability to blend the ability to observe and monitor their entire stack, from customer-facing applications down to core network and infrastructure. It enables technologists to identify and fix performance issues before they adversely affect customers and the business and provide a seamless digital experience. However, full-stack observability alone, while a game-changer, is not enough to combat the staggering complexity and data now facing technologists on a daily basis. 

In order to not only tackle the new complexities and cut through the noise brought on by the pandemic, it will be imperative for technologists to take critical next steps to align observability with business performance. By doing so, they’ll be able to observe and understand how the business is impacted, and be able to quickly prioritize actions, innovations and investments that tie directly back to customers and the business.

Bringing business context to full-stack observability

Image Credits: Getty Images

By applying a business lens to full-stack observability, technologists can observe what matters most to the business and retrieve the impactful information quickly to take transformative action. In doing this, technologists turn their application performance into business profit.

In the next 12 months, three quarters of technologists agree that their organization needs to effectively connect full-stack observability to business outcomes to remain not only successful, but competitive. However, over half (66%) claim to lack the strategy and tools to effectively measure how those decisions impact outcomes.

It’s clear the inability to connect technology performance to business outcomes can be detrimental to organizations. Technologists need to solve issues they are encountering within their organizations to make that happen. According to our research, technologists have a lack of skills within their department, which creates a business case for investment and potential integration obstacles as the biggest issues standing in their way of being able to adopt a successful full-stack observability solution.

The year ahead

In what was truly a year of uncertainty, technologists rose to the challenge to provide customers with experiences and kept us all online. While the months were ever challenging and testing, the heightened spotlight on applications has brought endless opportunities and insights to continually improve customer experiences – and the bottom line for organizations.

Nearly every response in AppDynamics’ Agents of Transformation Report (96%) indicated that the ability to monitor all technical areas across an organization’s technology stack and directly link that performance to business outcomes was absolutely essential to delivering first-class digital experiences and continuing to accelerate digital transformation. And while the year ahead looks to be equally difficult to grow at scale as demand continues to land on teams, full-stack observability tied to business context has the potential to empower technologists in this defining moment and increase their performance.

This continues to be a defining moment for technologists to deliver the innovation that organizations – and our wider economies – will need to recover and prosper in the months and years ahead. It is evident that businesses can no longer afford to be blind to the impact of technology performance on customer experience and the business.  

AppDynamics, part of Cisco, is committed to helping technologists as they continue to lead their organization’s responses to the pandemic in an ever changing and complex environment, providing the technology, support and training they need to practice. You can learn more about the AppDynamics Business Observability platform here.

More TechCrunch

Zen Educate, an online marketplace that connects schools with teachers, has raised $37 million in a Series B round of funding. The raise comes amid a growing teacher shortage crisis…

Zen Educate raises $37M and acquires Aquinas Education as it tries to address the teacher shortage

“When I heard the released demo, I was shocked, angered and in disbelief that Mr. Altman would pursue a voice that sounded so eerily similar to mine.”

Scarlett Johansson says that OpenAI approached her to use her voice

A new self-driving truck — manufactured by Volvo and loaded with autonomous vehicle tech developed by Aurora Innovation — could be on public highways as early as this summer.  The…

Aurora and Volvo unveil self-driving truck designed for a driverless future

The European venture capital firm raised its fourth fund as fund as climate tech “comes of age.”

ETF Partners raises €284M for climate startups that will be effective quickly — not 20 years down the road

Copilot, Microsoft’s brand of generative AI, will soon be far more deeply integrated into the Windows 11 experience.

Microsoft wants to make Windows an AI operating system, launches Copilot+ PCs

Hello and welcome back to TechCrunch Space. For those who haven’t heard, the first crewed launch of Boeing’s Starliner capsule has been pushed back yet again to no earlier than…

TechCrunch Space: Star(side)liner

When I attended Automate in Chicago a few weeks back, multiple people thanked me for TechCrunch’s semi-regular robotics job report. It’s always edifying to get that feedback in person. While…

These 81 robotics companies are hiring

The top vehicle safety regulator in the U.S. has launched a formal probe into an April crash involving the all-electric VinFast VF8 SUV that claimed the lives of a family…

VinFast crash that killed family of four now under federal investigation

When putting a video portal in a public park in the middle of New York City, some inappropriate behavior will likely occur. The Portal, the vision of Lithuanian artist and…

NYC-Dublin real-time video portal reopens with some fixes to prevent inappropriate behavior

Longtime New York-based seed investor, Contour Venture Partners, is making progress on its latest flagship fund after lowering its target. The firm closed on $42 million, raised from 64 backers,…

Contour Venture Partners, an early investor in Datadog and Movable Ink, lowers the target for its fifth fund

Meta’s Oversight Board has now extended its scope to include the company’s newest platform, Instagram Threads, and has begun hearing cases from Threads.

Meta’s Oversight Board takes its first Threads case

The company says it’s refocusing and prioritizing fewer initiatives that will have the biggest impact on customers and add value to the business.

SeekOut, a recruiting startup last valued at $1.2 billion, lays off 30% of its workforce

The U.K.’s self-proclaimed “world-leading” regulations for self-driving cars are now official, after the Automated Vehicles (AV) Act received royal assent — the final rubber stamp any legislation must go through…

UK’s autonomous vehicle legislation becomes law, paving the way for first driverless cars by 2026

ChatGPT, OpenAI’s text-generating AI chatbot, has taken the world by storm. What started as a tool to hyper-charge productivity through writing essays and code with short text prompts has evolved…

ChatGPT: Everything you need to know about the AI-powered chatbot

SoLo Funds CEO Travis Holoway: “Regulators seem driven by press releases when they should be motivated by true consumer protection and empowering equitable solutions.”

Fintech lender SoLo Funds is being sued again by the government over its lending practices

Hard tech startups generate a lot of buzz, but there’s a growing cohort of companies building digital tools squarely focused on making hard tech development faster, more efficient and —…

Rollup wants to be the hardware engineer’s workhorse

TechCrunch Disrupt 2024 is not just about groundbreaking innovations, insightful panels, and visionary speakers — it’s also about listening to YOU, the audience, and what you feel is top of…

Disrupt Audience Choice vote closes Friday

Google says the new SDK would help Google expand on its core mission of connecting the right audience to the right content at the right time.

Google is launching a new Android feature to drive users back into their installed apps

Jolla has taken the official wraps off the first version of its personal server-based AI assistant in the making. The reborn startup is building a privacy-focused AI device — aka…

Jolla debuts privacy-focused AI hardware

The ChatGPT mobile app’s net revenue first jumped 22% on the day of the GPT-4o launch and continued to grow in the following days.

ChatGPT’s mobile app revenue saw its biggest spike yet following GPT-4o launch

Dating app maker Bumble has acquired Geneva, an online platform built around forming real-world groups and clubs. The company said that the deal is designed to help it expand its…

Bumble buys community building app Geneva to expand further into friendships

CyberArk — one of the army of larger security companies founded out of Israel — is acquiring Venafi, a specialist in machine identity, for $1.54 billion. 

CyberArk snaps up Venafi for $1.54B to ramp up in machine-to-machine security

Founder-market fit is one of the most crucial factors in a startup’s success, and operators (someone involved in the day-to-day operations of a startup) turned founders have an almost unfair advantage…

OpenseedVC, which backs operators in Africa and Europe starting their companies, reaches first close of $10M fund

A Singapore High Court has effectively approved Pine Labs’ request to shift its operations to India.

Pine Labs gets Singapore court approval to shift base to India

The AI Safety Institute, a U.K. body that aims to assess and address risks in AI platforms, has said it will open a second location in San Francisco. 

UK opens office in San Francisco to tackle AI risk

Companies are always looking for an edge, and searching for ways to encourage their employees to innovate. One way to do that is by running an internal hackathon around a…

Why companies are turning to internal hackathons

Women in tech still face a shocking level of mistreatment at work. Melinda French Gates is one of the few working to change that.

I’m rooting for Melinda French Gates to fix tech’s  broken ‘brilliant jerk’ culture

Blue Origin has successfully completed its NS-25 mission, resuming crewed flights for the first time in nearly two years. The mission brought six tourist crew members to the edge of…

Blue Origin successfully launches its first crewed mission since 2022

Creative Artists Agency (CAA), one of the top entertainment and sports talent agencies, is hoping to be at the forefront of AI protection services for celebrities in Hollywood. With many…

Hollywood agency CAA aims to help stars manage their own AI likenesses

Expedia says Rathi Murthy and Sreenivas Rachamadugu, respectively its CTO and senior vice president of core services product & engineering, are no longer employed at the travel booking company. In…

Expedia says two execs dismissed after ‘violation of company policy’