Social

How technology is shaping the way we live with each other

  • Facebook Offers gets revamped for mobile, now lets you track saved coupons in a dedicated section

    Facebook Offers gets revamped for mobile, now lets you track saved coupons in a dedicated section

    Facebook’s goal of tracking ads all the way through to a customer’s purchase at point-of-sale is getting a big boost today with a makeover of the Facebook Offers program. Now designed to be more mobile-friendly, Facebook is allowing businesses to create two kinds of offers – those customers can redeem online and those they redeem in-store – while also making it… Read More

  • Twitter targets individual creators for its Amplify ad program

    Twitter targets individual creators for its Amplify ad program

    After opening up its Amplify program last fall to a wide range of publishers, Twitter says it’s expanding the video ad program again, this time to individual creators. After creators are approved for the program, the company says that when they’re about to tweet a video, they can just check a box to include a pre-roll ad, with the revenue split between Twitter and the creator. Read More

  • Instagram Stories diverges from Snapchat by suggesting who to follow

    Instagram Stories diverges from Snapchat by suggesting who to follow

    Who decides who’s cool? Snapchat refuses to recommend accounts for fear of feeling heavy-handed. Maybe it learned from Twitter, whose old one-size-fits-none suggested user list immediately made it noisy, impersonal and ruled by an oligarchy. But Instagram is betting that algorithmically personalized suggestions could make its new ephemeral slideshow Stories feature addictive… even… Read More

  • New York subway is offering free ebooks (and Wi-Fi) for your commute

    New York subway is offering free ebooks (and Wi-Fi) for your commute

    In an effort to highlight its upcoming launch of more in-train Wi-Fi (not to be confused with in-train cricket attacks), the New York MTA, Transit Wireless, and publishing powerhouse Penguin Random House are getting together to release ebooks and articles timed to your commute. This project mirrors a product launched in London last year. As The Digital Reader notes, even Governor Cuomo is in… Read More

  • Mark Zuckerberg meets Pope Francis, gives him a drone

    Mark Zuckerberg meets Pope Francis, gives him a drone

    On Monday, Facebook CEO Mark Zuckerberg and his wife Priscilla Chan met with Pope Francis, as part of Zuckerberg’s trip of Italy, announced following the devastating earthquake that hit the country last week, killing hundreds. After discussing the importance of connecting people in the world without internet access, Zuckerberg presented the Pope with a drone – but, alas, not… Read More

  • Microsoft announces new resources to reduce hate speech

    Microsoft announces new resources to reduce hate speech

    Microsoft today pushed out in a blog post for users of its consumer services new resources to reduce hate speech. Users will now be able to communicate directly with the company to report hate speech, and petition for reinstating content via new online forms. Most people are familiar with efforts by social networks like Twitter and Facebook to ensure safety within their respective online… Read More

  • Facebook ditches helpful Trending Topic descriptions for global scale

    Facebook ditches helpful Trending Topic descriptions for global scale

    Twitter’s “Trends” are often confusing. Why is #MPBMS or #TechMunch trending? You had to click through and figure it out for yourself. When Facebook copied Twitter’s trends in 2014, it vastly improved them by adding human-written descriptions right below so you knew if you cared or not. Today Facebook is removing those descriptions, and claims it’s to increase… Read More

  • WhatsApp-Facebook data-sharing deal probed by UK privacy watchdog

    WhatsApp-Facebook data-sharing deal probed by UK privacy watchdog

    Well that was fast. Just one day after WhatsApp revealed a sea-change in its attitude to user data, by detailing plans to share the mobile numbers and last seen status of its users with parent company Facebook for ad-targeting and marketing purposes, the UK’s data protection watchdog has fired a warning shot across Zuckerberg’s bows by announcing it intends to investigate the… Read More

  • How to opt out of sharing your WhatsApp info with Facebook

    WhatsApp has started pushing out its new terms and conditions. If you want to opt out of sharing your data with Facebook for ad-targeting and product-related purposes, click through the slides to see how to do it… Read More

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