Uber is having a hard time making friends at the moment. After a 2014 filled with cringe-inducing gaffes, the company managed to cap its past arrogance when one of its senior executives suggested that the company could invest in opposition research to dig up dirt on journalists it didn’t like.
This information could then be distributed to discredit the journalists without anyone knowing who was behind the smear campaign, the executive noted.
A BuzzFeed editor, who had not been told the event was off the record, published the remarks. But this is just Uber’s latest blunder in a long series of public mistakes.