Sarah Perez

Sarah currently works as a writer for TechCrunch, after having previously spent over three years at ReadWriteWeb. Prior to becoming a professional blogger, Sarah worked in I.T. across a number of industries, including banking, retail and software.

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  • Karma Swipe Lets You Browse Reddit With Tinder-Like Swipes

    Karma Swipe Lets You Browse Reddit With Tinder-Like Swipes

    There are literally dozens of third-party apps for the online community Reddit, from mini meme-makers to feature-rich native clients, like the popular Alien Blue, for example. But we’re getting a kick out of a new app called Karma Swipe (click the link on your smartphone), which offers a simple, swipeable mobile interface for Reddit, heavily focused on Reddit’s visual… Read More

  • Yo Has Spawned An Army Of Clones

    Yo, a so-dumb-it’s-smart (?) app now valued at $10 million following its $1.5 million seed funding round, lets you send brief audio messages to friends that simply say “Yo.” I’m not making this up. This is Idiocracy in action, my friends. The buzz around Yo was nearly as deafening as that around Flappy Bird for basically the same reasons: This? This is a thing?!  Read More

  • Mobile Action Raises $800K For Its App Discovery And Optimization Service

    Mobile Action Raises $800K For Its App Discovery And Optimization Service

    Getting a mobile app discovered, downloaded and then highly ranked is a challenging business – and one that’s now being dominated by larger players, it seems. One company benefiting from that trend is Mobile Action, a one-stop shop for mobile app user acquisition. Now on track for $2 million in revenue this year, the startup has also just raised $805,000 in seed funding… Read More

  • The Sync Smartband Is A Health And Location Tracking Device For Both Kids And Grown-Ups

    The Sync Smartband Is A Health And Location Tracking Device For Both Kids And Grown-Ups

    Wearables for kids are coming. A company called ActvContent is today launching the Sync smartband, which was initially aimed at parents looking to keep track of their wandering children. Today, as the product goes live on Indiegogo, the company is broadening its focus to appeal to families and adults as well, with a variety of health tracking functions, including a fitness tracker and… Read More

  • Amazon Expands Prime Music Catalog By “Hundreds Of Thousands” Of Songs

    Amazon Expands Prime Music Catalog By “Hundreds Of Thousands” Of Songs

    One of the major complaints with Amazon Prime Music, the company’s new streaming music service bundled in with its Amazon Prime membership program, was its lack of song selection, and especially current hits. Today, Amazon is taking a small step towards remedying that problem with an announcement of an expansion of the Prime Music service, which now has grown by “hundreds of… Read More

  • Anniversary For iPhone Offers A Moment Of Nostalgia In The Age Of Disposable Photos

    Anniversary For iPhone Offers A Moment Of Nostalgia In The Age Of Disposable Photos

    An app called Anniversary offers a new twist on remembering the past via your photo and video memories. Instead of posting to a social network like Facebook, Anniversary lets you share your content with a friend on some future date of your choosing. The idea is to surprise your friends with old photos, instead of just nostalgically reviewing them on your own. Thanks to smartphones, we… Read More

  • Nootrobox Launches Its “Smart Drugs” Subscription Service

    Nootrobox Launches Its “Smart Drugs” Subscription Service

    Subscription-based “box of the month” services have been fairly hit-or-miss so far. While some like Birchbox are still going strong, elsewhere, smaller startups – and even experiments from the world’s largest retailer, Walmart – have faded away. But a new company called Nootrobox is giving the subscription biz a shot anyway by targeting those interested… Read More

  • Emberlight Turns Any Dimmable Bulb Into A “Smart” Light You Control With Your Phone

    Emberlight Turns Any Dimmable Bulb Into A “Smart” Light You Control With Your Phone

    Smart light bulbs – like the Philips’ Hue connected bulbs or those from LG, GE or Samsung – are an easy jumping off point for those wanted to experiment in the “connected home” arena without the complexity or costs involved with the installation of a full “smart home” system. But even still, those bulbs aren’t cheap: A 3-bulb starter pack of… Read More

  • Amazon Quietly Launches Its Consumer-Facing Mobile Wallet App, Amazon Wallet

    Amazon Quietly Launches Its Consumer-Facing Mobile Wallet App, Amazon Wallet

    Amazon’s first attempt at its own mobile wallet application, designed for use at the point-of-sale, has made a quiet debut on the Amazon Appstore and on Google Play. However, the current implementation of the new “Amazon Wallet” application is fairly barebones – it doesn’t yet support mobile payments or the ability to store credit cards or debit cards. Instead… Read More

  • The Majority Of Today’s App Businesses Are Not Sustainable

    The Majority Of Today’s App Businesses Are Not Sustainable

    Though the app stores continue to fill up with ever more mobile applications, the reality is that most of these are not sustainable businesses. According to a new report out this morning, half (50%) of iOS developers and even more (64%) Android developers are operating below the “app poverty line” of $500 per app per month. Read More

  • Knock Simulates An Incoming Call To Get Friends To Respond To Your Texts

    Knock Simulates An Incoming Call To Get Friends To Respond To Your Texts

    Knock, a recently launched Android application, offers a new twist on mobile messaging. When you send a message using this app, Knock simulates an incoming call to get your friend’s attention. But the call screen your friend sees looks slightly different than usual. Instead of the standard accept and reject buttons, they’ll see your text message written on the screen which… Read More

  • Mamabear Raises $1.4 Million For A Parenting App That Monitors Children’s Social Media Use And More

    Mamabear Raises $1.4 Million For A Parenting App That Monitors Children’s Social Media Use And More

    While there are a number of family locator services to choose from today, ranging from those offered by the mobile operators to venture-backed startups, a nearly two-year old mobile application called Mamabear was created with a goal of doing more than simple location tracking – it’s a full-featured “parenting app” which allows parents – yes, mainly moms, by… Read More

  • Forget Wristbands, FreeWavz Brings Fitness Monitoring To Your Earphones

    Forget Wristbands, FreeWavz Brings Fitness Monitoring To Your Earphones

    Health and fitness monitoring is a popular function in many of today’s wristband wearables like the Fitbit or Jawbone UP, for example, but a new company called FreeWavz wants to bring those features and more to a different form factor: earphones. FreeWavz‘s bluetooth-connected earphones offer wireless connectivity to your streaming music, as well as a step counter, plus heart rate… Read More

  • XKit, The Tumblr Client For Power Users, Arrives On iOS

    XKit, The Tumblr Client For Power Users, Arrives On iOS

    A well-liked Tumblr extension called XKit, which adds more functionality to the social blogging service, has just made its way to mobile in the form of a paid iOS app. Though there have been some reports of flattening Tumblr traffic following its acquisition by Yahoo, the platform today hosts close to 200 million blogs, which are updated over 94 million times per day. Among these bloggers is… Read More

  • Digg Relaunches News.me As A Personalized News Alerting Service, “Digg Deeper”

    Digg Relaunches News.me As A Personalized News Alerting Service, “Digg Deeper”

    Betaworks-owned Digg.com expanded its product lineup today with the launch of a new service – well, technically, an older service that’s been retooled and rebranded – called “Digg Deeper.” While Digg.com’s main page helps to surface the best of the web, including the top articles and videos Digg’s editors and users like, Digg Deeper is designed to offer… Read More

  • Amplitude, The Analytics Startup Undercutting Mixpanel, Raises $2 Million Seed Round

    Amplitude, The Analytics Startup Undercutting Mixpanel, Raises $2 Million Seed Round

    Y Combinator-backed Amplitude, a startup taking on big-name analytics providers like Mixpanel, Kontagent, Localytics and others, has raised $1.975 million in seed funding from a number of investors, including SV Angel, Charlie Cheever, Dave Morin, Quest Venture Partners, Data Collective, Merus Capital, BoxGroup, Adam Draper and several more. Read More

  • Doggie-Focused Bark & Co. (BarkBox) Raises $15 Million Series B

    Doggie-Focused Bark & Co. (BarkBox) Raises $15 Million Series B

    Bark & Co., the doggie-themed technology company best known for its dog treat-delivering subscription business BarkBox, and more recently, its vet care-on-demand service BarkCare, has just closed on 15 million in Series B funding. The company raised $10 million in inside round led by previous investor Resolute.vc, along with RRE, BoxGroup, Lerer Ventures, Bertelsmann Digital Media… Read More

  • Online Clothing Resale Store Twice Rolls Out Same-Day Pickup With Twice Local

    Online Clothing Resale Store Twice Rolls Out Same-Day Pickup With Twice Local

    Online fashion marketplace Twice, which buys gently worn, quality women’s clothing from consumers then resells it via its own website, mobile and tablet applications, is today expanding into the offline world with the launch of a new service called Twice Local. Following a similar trend among “push button services” that allow you to call up everything from black cars to… Read More

  • The App Store, Six Years Later

    The App Store, Six Years Later

    Happy birthday, iTunes App Store. Apple’s App Store turns six today, and now offers consumers over 1.2 million apps, which have been downloaded 75 billion times, according to the most recent official data shared by the company. But the business can sometimes be tough for app developers, and new numbers out this morning from two different analytics companies help prove this point. Read More

  • GoDaddy Acqui-Hires Founders Of Smart Calendaring App Canary

    GoDaddy Acqui-Hires Founders Of Smart Calendaring App Canary

    GoDaddy is again expanding its team focused on serving the needs of small business owners with the acquisition of a smart calendaring service called Canary. The deal for Canary is more of an acqui-hire, than acquisition, as GoDaddy has no intentions of bringing the Canary application into its current product lineup. However, the company tells us that the app will not be shut down in the… Read More