The Latest from Ram Iyer
You are more likely to close a sale if you have actionable insights into your prospective customer’s needs. But for enterprise software startups, this presents a special problem.
When we published our last low-code/no-code investor survey in August 2020, the former president had decided to ban TikTok and theaters around the U.S. were shuttering to slow the spread of COVID-19.
For our latest survey, we contacted 14 investors who are active in climate tech. Beyond sharing their investment thesis, they also let us know what they’re looking for and how they measure success.
The public markets may have cooled on fintechs in recent months, but for entrepreneurs who are still considering starting up, “outlook good,” says the Magic 8 Ball.
I'm guessing former Peloton CEO John Foley is unfamiliar with Aesop's fable about the grasshopper and the ant.
Startups do not have a great survival rate. Nine out of ten will fail, and those that persist will likely need at least three to four years to become profitable.
“You’ve got to spend money to make money” is a cliché, but if you’re building a company that hopes to compete in the cloud, it’s just a fact.
Early-stage startups that hope to refine their value proposition and triangulate target users can't sit back and wait for customer intelligence to just roll in.
I could spend hours discussing early-stage startup operations and community-based marketing, but deal flow is my blind spot.
We work with contributors to develop guest posts that will help TechCrunch+ readers solve actual problems, so it's always a delight to present a comprehensive "how to" article.
Well-researched personas are useful, but nothing is better than talking to a customer if you want to understand what delights them — and what they're willing to pay for.
We'll be off on Monday, January 17 in observance of Martin Luther King, Jr. Day.
You don't need to be a scientist to understand the impacts of factory farming: if you've driven past the cattle feedlot in Coalinga, CA, the smell travels for miles.
This is a fantastic time to launch a startup, but if you're trying to grow one — well, winter is coming.
If you add a sizzling hot take to Twitter beef, you might end up with some delicious news analysis.
“I never met a skeptical investor who actually understood what was going on. If you get it, you’re probably strapped in and ready to go."
The fact that the Bay Area's share of startup funding is shrinking shouldn't be cause for alarm — it's good news for the entire country.
The very day in Feb. 2020 that Credit Karma planned to announce that it had been acquired by Intuit for over $7 billion, the stock market tanked, spooked by news that a virus could start a pandemic.
Perhaps it should be pro forma for corporate boards in search of a new CEO to start by talking to the company’s longtime engineers, product managers and marketing leads.
In observance of the Thanksgiving holiday in the U.S., we won't be publishing on Thursday, November 25 and Friday, November 26.