Roofstock, valued at $1.9B last year, cuts 27% of staff in second round of layoffs

Proptech company Roofstock has laid off about 27% of its staff today, according to an email sent to employees that was viewed by TechCrunch. The cuts come just five months after the startup laid off 20% of its workforce.

The company’s website states that it has 400+ employees, or “Roofsters,” as they’re dubbed, but it is not known if that figure is current.

Roofstock, an online marketplace for investing in leased single-family rental homes, one year ago raised $240 million at a $1.9 billion valuation. SoftBank Vision Fund 2 led that financing, which saw participation from existing and new backers including Khosla Ventures, Lightspeed Venture Partners, Bain Capital Ventures and others. Roofstock has raised a total of over $365 million in funding since its 2015 inception, per Crunchbase.

According to the email, co-founder and CEO Gary Beasley said today’s reduction in force (RIF) was “in response to the challenging macro environment” and the “negative impact” it is having on Roofstock’s business.

He added that the company was not expecting to have to cut more staff so soon, but that it needed to “right size” in an effort “to reduce cash burn rate” and ensure it has “adequate capital runway until the market eventually turns.”

Beasley sent the email because apparently the Zoom meeting where the layoff was addressed had “maxed out on attendees.”

Oakland, California-based Roofstock lets people buy and sell rental homes in dozens of U.S. markets. The premise behind the company is that both institutional and retail investors can buy and sell homes without forcing renters to leave their homes. Meanwhile, buyers can also presumably generate income from day one. 

At the time of its fundraise in March 2022, the company said that it had facilitated more than $5 billion in transaction volume, more than half of which had come from the last year alone.

Just days before its last round of layoffs last year, Roofstock made headlines for selling its first single-family home using NFTs, or non-fungible tokens.

Rising mortgage rates and a slowdown in the housing market led to challenges for many real estate technology companies in 2022 that continue this year. Opendoor, Redfin, Compass, Better.com and Homeward are among the other startups that have also laid off workers. IBuyer company Reali last August said it was shutting down, just a year after raising $100 million.

TechCrunch has reached out to Roofstock but had not heard back at the time of writing, but multiple sources confirmed that layoffs had taken place today.