How Uber is trying to create ‘stickiness’ for its app

Ride-hailing is back. But Uber’s looking to become more than a one-stop shop for booking rides. Growth — through products and expanded consumer groups — was the connecting thread at Uber’s Go-Get event this Wednesday in New York City, where the company announced a slew of new additions to its platform that, in many cases, don’t … Continue reading How Uber is trying to create ‘stickiness’ for its app