Twitter has changed many things related to its subscription program, Twitter Blue, in the last few hours. The company has made the paid plan available for purchase globally, and also reduced the time new accounts must wait to be eligible for a Twitter Blue subscription to 30 days from 90 days.
When Elon Musk first launched the Twitter Blue plan through which users could sign up for verification checkmarks, a ton of accounts started impersonating brands, politicians and celebrities. The company quickly rolled back the paid plan. To avoid this kind of mishap upon relaunch, Twitter added a condition that new accounts had to wait for 90 days before they could subscribe to Twitter Blue.
“New subscriptions to Twitter Blue are available globally on web, iOS, or Android. Not all features are available on all platforms. Newly created Twitter accounts will not be able to subscribe to Twitter Blue for 30 days. We may also impose waiting periods for new accounts in the future at our discretion, and without notice,” the Twitter Blue page reads.
Musk & co. are also killing off legacy verification checkmarks from April 1. Under previous management, these Blue marks highlighted notable people like politicians, activists, journalists, and other public figures.
Notably, Twitter’s service to verify organizations currently costs $1,000 per month, with an additional $50 fee for every additional account associated with the organization. Musk noted that these affiliates will be verified automatically.