Learn why to pitch a vision and not metrics on today’s TechCrunch Live 12:00 p.m. PDT/3:00 p.m. EDT

I’m thrilled to have Ethena’s CEO Roxanne Petraeus and Homebrew’s Hunter Walk on TechCrunch Live this week to speak on the importance of pitching a vision and strategies used to tackle and grow underserved market segments.

Company founders always struggle reducing a company’s broad mission down to a few narrow strokes. Instead, they often turn to selling a numbers. It’s easier, but as you’ll hear at today’s event, there’s a better way.

This event opens on the TechCrunch Live online event platform, powered by Grip, on Wednesday, Aug 17, at 11:30 a.m. PDT with networking followed by our interview with Roxanne and Hunter at 12 p.m. PDT and TCL Pitch Practice at 12:30 p.m. PDT.

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