India’s Zomato valued at $5.4 billion in new $250 million investment

Zomato has raised $250 million, two months after closing a $660 million Series J financing round, as the Indian food delivery startup builds a war-chest ahead of its IPO later this year.

Kora (which contributed $115 million), Fidelity ($55 million), Tiger Global ($50 million), Bow Wave ($20 million) and Dragoneer ($10 million) pumped the new capital into the 12-year-old Gurgaon-headquartered startup, Info Edge, a publicly listed investor in Zomato, disclosed in a filing (PDF) to a local stock exchange. The new investment gives Zomato a post-money valuation of $5.4 billion, up from $3.9 billion in December last year, said Info Edge, which owns 18.4% stake in the Indian startup.

The new investment reinforces the strong confidence investors have in Zomato, which struggled to raise money for much of last year. Zomato, which acquired the Indian food delivery business of Uber early last year, competes with Prosus Ventures-backed Swiggy (valued at about $3.6 billion) in India. Together they work with over 440,000 delivery partners, a larger workforce than that employed by Indian Department of Posts.

A third player, Amazon, also entered the food delivery market in India last year, though its operations are still limited to parts of Bangalore.

At stake is India’s food delivery market, which analysts at Bernstein expect to balloon to be worth $12 billion by 2022, they wrote in a report to clients. With about 50% of the market share, Zomato is the current leader among the three, Bernstein analysts wrote.

“We find the food-tech industry in India to be well positioned to sustained growth with improving unit economics. Take-rates are one of the highest in India at 20-25% and consumer traction is increasing. Market is largely a duopoly between Zomato and Swiggy with 80%+ share,” wrote analysts at Bank of America in a recent report, reviewed by TechCrunch.

Zomato and Swiggy have improved their finances in recent years, which is especially impressive because making money with food delivery is very often more challenging in India. Unlike Western markets such as the U.S., where the value of each delivery item is about $33, in India, a similar item carries the price tag of $3 to $4, according to research firms.

Both the startups eliminated hundreds of jobs last year as the coronavirus pandemic hit their businesses. Zomato co-founder and chief executive Deepinder Goyal said in December that the food delivery market was “rapidly coming out of COVID-19 shadows.”

“December 2020 is expected to be the highest ever GMV month in our history. We are now clocking ~25% higher GMV than our previous peaks in February 2020. I am supremely excited about what lies ahead and the impact that we will create for our customers, delivery partners and restaurant partners,” he said.

In an email to employees in September last year, Goyal said Zomato was working on its IPO for “sometime in the first half” of 2021 and was raising money to build a war-chest for “future M&A, and fighting off any mischief or price wars from our competition in various areas of our business.”