Startups

BukuWarung, a startup digitizing Indonesia’s SMEs, raises new funding from Rocketship.vc

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A woman arranging eggs inside a small family-owned store, called warung, in Tasikmalaya, Indonesia.
Image Credits: Selective Focus/Willy Sebastian (opens in a new window) / Getty Images

BukuWarung, an Indonesian startup focused on digitizing the country’s 60 million small businesses, announced today it has raised new funding from Rocketship.vc and an Indonesian retail conglomerate.

The amount was undisclosed, but sources say it brings BukuWarung’s total funding so far to $20 million. The company’s last round, announced in September 2020, was between $10 million to $15 million. Launched in 2019, BukuWarung was founded by Chinmay Chauhan and Abhinay Peddisetty and took part in Y Combinator last year.

Indonesian fintech startup BukuWarung gets new funding to add financial services for small merchants

Rocketship.vc is also an investor in Indian startup Khatabook, which reached a valuation between $275 million to $300 million in its last funding round. Like Khatabook, BukuWarung helps small businesses, like neighborhood stores called warung, that previously relied on paper ledgers, transition to digital bookkeeping and online payments. BukuWarung recently launched Tokoko, a Shopify-like tool that lets merchants create online stores through an app, and says Tokoko has been used by 500,000 merchants so far.

Chauhan, BukuWarung’s president, said it has started making revenue through its payments solution. In total, BukuWarung now claims more than 3.5 million registered merchants in 750 Indonesian towns and cities, and says it is recording over $15 billion worth of transactions across its platform and processing over $500 million in terms of volume.

SMEs contribute about 60% to Indonesia’s gross domestic product and employ 97% of its domestic workforce, but many have difficulty accessing financial services that can help them grow. By digitizing their financial records, companies like BukuWarung can make it easier for them to access lines of credit, working capital loans and other services. Other companies serving SMEs in Indonesia, Southeast Asia’s largest economy, include BukuKas and CrediBook.

BukuWarung will use its new funding to grow its tech and product teams in Indonesia, India and Singapore. It plans to launch more monetization products, including credit and grow its payments solution this year.

BukuKas raises $10 million led by Sequoia Capital India to build an ‘end-to-end software stack’ for Indonesian SMEs

CrediBook gets $1.5 million to help Indonesian retail wholesalers digitize their finances

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