IAB Europe’s ad tracking consent framework found to fail GDPR standard
A flagship framework for gathering Internet users’ consent for targeting with behavioral ads — which is designed by ad industry body, the IAB Europe — fails to meet the required legal standards of data protection, according to findings by its EU data supervisor. The Belgian DPA’s investigation follows complaints against the use of personal data … Continue reading IAB Europe’s ad tracking consent framework found to fail GDPR standard
Copy and paste this URL into your WordPress site to embed
Copy and paste this code into your site to embed