Media & Entertainment

Microsoft’s new Family Safety app offers parental controls across phones, PCs and Xbox

Comment

Image Credits: Microsoft

Microsoft’s new screen time and parental controls app, Microsoft Family Safety, is today launching publicly on iOS and Android, following a preview of the experience which had arrived earlier this spring. The app is designed to help parents better understand children’s use of screen time, set limits and create screen time schedules, configure boundaries around web access and track family members’ location, among other things.

The app competes with other parental control technologies, including those built into iOS and Android — the latter of which is also available as a standalone app, called Family Link. Like its competitors, Microsoft Family Safety will work best for those who have already bought into the company’s own ecosystem of products and services. In Microsoft’s case, that includes Windows 10 PCs and Xbox devices, for example.

Also like many screen time apps, Family Safety displays an activity log of how screen time is being used by kids. It can track the hours spent on devices, including Windows computers, phones and Xbox, as well as across websites and apps. It can also show the terms kids are searching for online.

Image Credits: Microsoft

A weekly report is emailed to parents and kids, with the hopes of encouraging discussions around healthy use of screen time. This was already a complicated subject before the pandemic. But now, with kids attending school at home and filling summer downtime with hours in games while parents still try to work without childcare, it has grown to be even more complicated.

Initially, parents may have just given up on screen time altogether, grateful for anything that gave them moments of peace. But with staying at home becoming a new normal, many families are now reconsidering what amount of screen time is healthy and how much is too much.

With the new app, parents can set screen time limits that apply across devices — including Xbox. These limits can be narrowly configured to allow for access to educational apps that facilitate online learning, while limiting other types of screen time — like gaming, for instance. When kids run out of time, they can ask for more and parents can choose whether or not to grant it.

Meanwhile, the web filtering aspects of the new app take advantage of Microsoft’s newer browser, Microsoft Edge, across Windows, Xbox and Android. The app will allow parents to set search filters and block mature content. Other content controls will notify parents if the child tries to download a mature game or app from the Microsoft Store, as well.

Image Credits: Microsoft

Parents also can control purchases by granting approval to kids’ requests, so there won’t be surprise bills later.

Plus, the app’s built-in location sharing means families can skip downloading additional family locator apps, like Life360, for access to basic location-tracking features — like those that show family members on a map, and lets you save favorite locations, like “Home.”

Image Credits: Microsoft

Since its preview period, Microsoft has expanded the app’s capabilities to include a handful of new features, including one that lets you block and unblock specific apps, a location clustering feature and an expanded set of options for granting more screen time (e.g. 15 or 30 minutes, 1, 2 or 3 hours, etc.). Accessibility options were also updated and improved, including improved visual contrast for low-vision users and additional context for screen readers.

You’ll note, however, that some of Family Safety’s experiences don’t fully extend to iOS and Android, like purchase controls and web filtering. On iOS, the app can’t even track screen time usage, as Apple makes no API available for this, even after launching its own screen time service and shutting down competing apps.

That’s due to how other platforms have their own operating systems and ecosystems locked down to encourage customers to only buy and use their devices. Unfortunately, that means families that have devices from a variety of vendors — like iPhone users who also game on Xbox, or Android users whose computer is a Mac, for instance — don’t have simple tools that let them manage everything from one place.

Microsoft says it will soon roll out two new features to Family Safety following its launch. These include location alerts and driver safety (e.g. aimed at teen drivers), and will be a part of a paid Microsoft 365 Family Subscription.

The new Family Safety app is rolling out now for iOS and Android as a free download. You may not be able to immediately access the app due to its phased rollout, but should sometime this week.

More TechCrunch

OpenAI is removing one of the voices used by ChatGPT after users found that it sounded similar to Scarlett Johansson, the company announced on Monday. The voice, called Sky, is…

OpenAI to remove ChatGPT’s Scarlett Johansson-like voice

Consumer demand for the latest AI technology is heating up. The launch of OpenAI’s latest flagship model, GPT-4o, has now driven the company’s biggest-ever spike in revenue on mobile, despite…

ChatGPT’s mobile app revenue saw biggest spike yet following GPT-4o launch

Dating app maker Bumble has acquired Geneva, an online platform built around forming real-world groups and clubs. The company said that the deal is designed to help it expand its…

Bumble buys community building app Geneva to expand further into friendships

CyberArk — one of the army of larger security companies founded out of Israel — is acquiring Venafi, a specialist in machine identity, for $1.54 billion. 

CyberArk snaps up Venafi for $1.54B to ramp up in machine-to-machine security

Founder-market fit is one of the most crucial factors in a startup’s success, and operators (someone involved in the day-to-day operations of a startup) turned founders have an almost unfair advantage…

OpenseedVC, which backs operators in Africa and Europe starting their companies, reaches first close of $10M fund

A Singapore High Court has effectively approved Pine Labs’ request to shift its operations to India.

Pine Labs gets Singapore court approval to shift base to India

The AI Safety Institute, a U.K. body that aims to assess and address risks in AI platforms, has said it will open a second location in San Francisco. 

UK opens office in San Francisco to tackle AI risk

Companies are always looking for an edge, and searching for ways to encourage their employees to innovate. One way to do that is by running an internal hackathon around a…

Why companies are turning to internal hackathons

Featured Article

I’m rooting for Melinda French Gates to fix tech’s broken ‘brilliant jerk’ culture

Women in tech still face a shocking level of mistreatment at work. Melinda French Gates is one of the few working to change that.

23 hours ago
I’m rooting for Melinda French Gates to fix tech’s  broken ‘brilliant jerk’ culture

Blue Origin has successfully completed its NS-25 mission, resuming crewed flights for the first time in nearly two years. The mission brought six tourist crew members to the edge of…

Blue Origin successfully launches its first crewed mission since 2022

Creative Artists Agency (CAA), one of the top entertainment and sports talent agencies, is hoping to be at the forefront of AI protection services for celebrities in Hollywood. With many…

Hollywood agency CAA aims to help stars manage their own AI likenesses

Expedia says Rathi Murthy and Sreenivas Rachamadugu, respectively its CTO and senior vice president of core services product & engineering, are no longer employed at the travel booking company. In…

Expedia says two execs dismissed after ‘violation of company policy’

Welcome back to TechCrunch’s Week in Review. This week had two major events from OpenAI and Google. OpenAI’s spring update event saw the reveal of its new model, GPT-4o, which…

OpenAI and Google lay out their competing AI visions

When Jeffrey Wang posted to X asking if anyone wanted to go in on an order of fancy-but-affordable office nap pods, he didn’t expect the post to go viral.

With AI startups booming, nap pods and Silicon Valley hustle culture are back

OpenAI’s Superalignment team, responsible for developing ways to govern and steer “superintelligent” AI systems, was promised 20% of the company’s compute resources, according to a person from that team. But…

OpenAI created a team to control ‘superintelligent’ AI — then let it wither, source says

A new crop of early-stage startups — along with some recent VC investments — illustrates a niche emerging in the autonomous vehicle technology sector. Unlike the companies bringing robotaxis to…

VCs and the military are fueling self-driving startups that don’t need roads

When the founders of Sagetap, Sahil Khanna and Kevin Hughes, started working at early-stage enterprise software startups, they were surprised to find that the companies they worked at were trying…

Deal Dive: Sagetap looks to bring enterprise software sales into the 21st century

Keeping up with an industry as fast-moving as AI is a tall order. So until an AI can do it for you, here’s a handy roundup of recent stories in the world…

This Week in AI: OpenAI moves away from safety

After Apple loosened its App Store guidelines to permit game emulators, the retro game emulator Delta — an app 10 years in the making — hit the top of the…

Adobe comes after indie game emulator Delta for copying its logo

Meta is once again taking on its competitors by developing a feature that borrows concepts from others — in this case, BeReal and Snapchat. The company is developing a feature…

Meta’s latest experiment borrows from BeReal’s and Snapchat’s core ideas

Welcome to Startups Weekly! We’ve been drowning in AI news this week, with Google’s I/O setting the pace. And Elon Musk rages against the machine.

Startups Weekly: It’s the dawning of the age of AI — plus,  Musk is raging against the machine

IndieBio’s Bay Area incubator is about to debut its 15th cohort of biotech startups. We took special note of a few, which were making some major, bordering on ludicrous, claims…

IndieBio’s SF incubator lineup is making some wild biotech promises

YouTube TV has announced that its multiview feature for watching four streams at once is now available on Android phones and tablets. The Android launch comes two months after YouTube…

YouTube TV’s ‘multiview’ feature is now available on Android phones and tablets

Featured Article

Two Santa Cruz students uncover security bug that could let millions do their laundry for free

CSC ServiceWorks provides laundry machines to thousands of residential homes and universities, but the company ignored requests to fix a security bug.

3 days ago
Two Santa Cruz students uncover security bug that could let millions do their laundry for free

TechCrunch Disrupt 2024 is just around the corner, and the buzz is palpable. But what if we told you there’s a chance for you to not just attend, but also…

Harness the TechCrunch Effect: Host a Side Event at Disrupt 2024

Decks are all about telling a compelling story and Goodcarbon does a good job on that front. But there’s important information missing too.

Pitch Deck Teardown: Goodcarbon’s $5.5M seed deck

Slack is making it difficult for its customers if they want the company to stop using its data for model training.

Slack under attack over sneaky AI training policy

A Texas-based company that provides health insurance and benefit plans disclosed a data breach affecting almost 2.5 million people, some of whom had their Social Security number stolen. WebTPA said…

Healthcare company WebTPA discloses breach affecting 2.5 million people

Featured Article

Microsoft dodges UK antitrust scrutiny over its Mistral AI stake

Microsoft won’t be facing antitrust scrutiny in the U.K. over its recent investment into French AI startup Mistral AI.

3 days ago
Microsoft dodges UK antitrust scrutiny over its Mistral AI stake

Ember has partnered with HSBC in the U.K. so that the bank’s business customers can access Ember’s services from their online accounts.

Embedded finance is still trendy as accounting automation startup Ember partners with HSBC UK