U.S. adults now spend nearly 6 hours per day watching video

If you’ve been wondering why every major media platform has been doubling down on its video efforts in recent months, Nielsen’s new report has the answer. According to the firm’s research, U.S. adults are now spending almost 6 hours per day on video, on average. That includes time spent watching both live and time-shifted TV, … Continue reading U.S. adults now spend nearly 6 hours per day watching video