It doesn’t get much more meta than this. Raising $77k on Indiegogo, the filmmakers behind It’s All Good absconded with the money, spending it all on cocaine, prosti… oh, wait. No, it was limousines and champagne. The backers were rightfully outraged, but there’s a twist. It turns out that the real movie the scallywags were making was about a team of filmmakers “wasting” the crowdfunded cash.
“It is a movie about not making a movie,” the filmmakers say, tongue firmly in cheek,
It’s hard to say where the filmmakers stand ethically here — they did without a doubt mislead the Indiegogo backers, but in this case, the work of art falls in the intersection between fraud, filmmaking, crowdfunding and a commentary on all of the above.
The campaign just posted the trailer for the movie and it looks eminently watchable. It’s out later in October, more details are on FND films’ website.
Let’s all cross our fingers that we don’t get a raft of copycats. This is the sort of thing that is funny exactly once.