Alphabet Now Owns

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Since it couldn’t buy or, Google Alphabet has acquired the next best thing.

Google announced the structural changes that led to Alphabet back in August, and it just became official.

There’s nothing there right now, but Google sure does own it (the record was updated on 10/7/15):

Screen Shot 2015-10-07 at 7.26.00 PM

According to the completely worthless and unscientific site, is worth an estimated $ 2,717.04. I bet it was worth more to Alphabet.

I still giggle when I think about Jeff Bezos reacting to the name Alphabet. Killer troll by Google:

Screen Shot 2015-10-07 at 8.02.16 PM

When asked about the new domain, an Alphabet spokesperson told TechCrunch: “We realized we missed a few letters in, so we’re just being thorough.”

Featured Image: Bryce Durbin