The app pulls from the millions of Vines being created on the platform and chooses ones that are appropriate for children. The interface of the Kids section of the app has also been tailored to be more fun for children, showing a new Vine each time the user swipes left or right and playing “quirky” sounds each time the user taps the screen.
From the official blog post:
The idea came about during an office conversation in early January. One of my colleagues was talking about how much his two-year-old daughter loves Vine –– he said he wished there was a separate app she could use to more easily watch posts that are appropriate for kids. That week happened to be Hack Week, a time when we get to work on projects outside of our day-to-day work. So two folks teamed up and built exactly that.
Vine is Twitter’s own video platform, where users can create cool stop-animation looping videos and re-share them, like them, etc from a central feed.
Vine has since added channels to help users discover new content, but Vine has always had content on the platform that is PG-13 at the very least. Wandering through the apps various channels and feeds, as kids are wont to do, could lead to some inappropriate content.
Vine Kids solves that problem, letting parents hand over the Vine app without worrying about their kids seeing something they shouldn’t.
The update is available now. Learn more here.