In a real-life scene that could be in HBO’s “Silicon Valley,” Airbnb unveiled a very sexually connotative logo today: Bélo. Apparently no one in on the design process asked themselves, in this guy’s parlance, “Does this logo look like a boobs and a butt and a hooha?”
Per Armin Vit’s post, “The answer has to be a resounding “No”. If there is just a slight hesitation, then it probably does look like [genitalia].”
Here is Darrell Etherington’s design:
And Matt Burns‘:
But this is just the start. Donuts, cherries, USAirways flights: There are literally a million things you can add to Airbnb’s new logo, and we want to see what you, our readers, can come up with.
*Disclosure: My significant other works at General Catalyst, an Airbnb investor.