Nokia is teasing the Lumia 928 — a phone it has not officially announced yet, despite all the leaks, rumours and, er, magazine ads — in a camera comparison video posted on its U.S. website. All this teasing smells like a new strategy for Nokia to try to manufacture a little hype for the forthcoming Windows Phone 8 flagship, which is apparently heading to Verizon.
The camera comparison pits the Lumia 928 against two of the most hyped smartphones in the tech world: the Samsung Galaxy S3 and the iPhone 5. Although the Lumia device is not identified by name in the actual text or video on the page, the URL is far less coy: http://www.nokia.com/us-en/lumia928
The page does confirm the device will have an 8.7MP PureView camera with Carl Zeiss optics and the optical image stabilization first seen on the Lumia 920. The camera specs are in fact exactly the same as the 920’s. The design, however, looks rather more slab-like — with what look like blunted sides, vs the 920’s rounded edges.
According to Nokia’s low light camera test — conducted at a fairground in New York — the Lumia has greater colour saturation and sharper image focus than the iPhone 5, and less video noise and sharper image focus than the Galaxy S3. But then Nokia would say that, wouldn’t they?
It’s certainly interesting to note Nokia has picked on last year’s flagship Galaxy for the comparison, rather than pitting it against Samsung’s latest flagship: the Galaxy S4 (which has a 13MP rear camera).