Media & Entertainment

YC-Backed Photo Sharing Service PicPlum Gets A Revamp; Mobile App & API Are Next


PicPlum, the Y Combinator-backed photo-sharing and printing startup that debuted last summer, is rolling out a major upgrade today. The focus, for the most part, has been on an improved user experience, offering everything from minor tweaks like address autocompletion, to new product offerings like more print sizes. But as a regular PicPlum user, I’m more excited about what they’re working on next: a mobile application and API that will allow any other developers to offer “print photos” from their camera or photo-sharing application.

First of all, a confession: I’ve been using PicPlum since Day One, and I don’t think I’ve ever skipped a month. But I never use it from the web anymore, so all of today’s changes don’t impact my everyday experience that much. To catch you up: PicPlum is a photo printing service, in the same space as something like Shutterfly or Snapfish, for example, and admittedly, a more pricey one. While PicPlum touts its high quality prints, the real reason for the extra cents that makes it worthwhile (in my humble opinion) is that it’s dead simple and convenient to use. I honestly can’t say the same about the competition.

For me, “usage” means emailing select photos from my iPhone’s Camera Roll to Afterwards, everyone I’ve configured to receive them will be automatically shipped photo prints and/or a batch via email.

But today’s upgrade will entice those who prefer to work with PicPlum on the web. Fro starters, they’ve made it easier for new users to get going – you don’t have to sign up before dragging-and-dropping your photos into the box on the homepage, for example. You add your photos, then add recipients via Facebook or optionally sign up for the service.

Also new today are additional photo sizes: 4×6, 5×7 and 8×10’s are available, with the option to print text and dates on the back. In terms of features focused on ease of use, the service now completes typed-in addresses using Google’s Places API, fixes obvious typos (Gmial becomes Gmail, e.g.), and it helps you track down mailing addresses you don’t know with a feature called “ask for address.” You enter in the email address for the person, and PicPlum sends out a message to them telling them you would like to ship them photos, and provides a form where they can enter their address. When complete, the service automatically ships the photos to them, without any extra involvement needed by you.

However, one of the more notable features in today’s upgrade are new “sharing” pages. You can now configure a customized email address which everyone at an event can use (baby showers, family reunions, weddings, etc.). All the photos are mailed into that address, and participants can later view all the photos everyone shared from the PicPlum website, with the option to print the photos they want to keep.

The company has also added the ability to send a customized greeting alongside the printed photos. They’ll soon expand this feature with themes, so you’ll be able to use this for your holiday cards, for instance.

Combined, all these new features make for a completely revamped online service today. However, what’s more exciting is what’s still in the works: a mobile photo-taking app with the ability to share to PicPlum and elsewhere on the web, which will hopefully make PicPlum even easier to use from mobile, since the iPhone limits you to five photos per message. Another item on the way is the PicPlum API, which will allow third-party developers to integrate photo printing services into their app  – and even generate some income by doing so, unless they want to go white label.

While PicPlum isn’t disclosing user numbers, co-founder Paul Stamatiou (who created PicPlum with Akshay Dodeja), says that 90% of its top users are new parents or families sending in 15-20 photos per week (guilty on all counts). Engagement is high with users returning monthly, and despite PicPlum not having a mobile app, 30% of the photos shared come from mobile devices.

You can try out the new PicPlum from here.

More TechCrunch

Google says the new SDK would help Google expand on its core mission of connecting the right audience to the right content at the right time.

Google launches a new Android feature to drive users back into their installed apps

Jolla has taken the official wraps off the first version of its personal server-based AI assistant in the making. The reborn startup is building a privacy-focused AI device — aka…

Jolla debuts privacy-focused AI hardware

OpenAI is removing one of the voices used by ChatGPT after users found that it sounded similar to Scarlett Johansson, the company announced on Monday. The voice, called Sky, is…

OpenAI to remove ChatGPT’s Scarlett Johansson-like voice

Consumer demand for the latest AI technology is heating up. The launch of OpenAI’s latest flagship model, GPT-4o, has now driven the company’s biggest-ever spike in revenue on mobile, despite…

ChatGPT’s mobile app revenue saw biggest spike yet following GPT-4o launch

Dating app maker Bumble has acquired Geneva, an online platform built around forming real-world groups and clubs. The company said that the deal is designed to help it expand its…

Bumble buys community building app Geneva to expand further into friendships

CyberArk — one of the army of larger security companies founded out of Israel — is acquiring Venafi, a specialist in machine identity, for $1.54 billion. 

CyberArk snaps up Venafi for $1.54B to ramp up in machine-to-machine security

Founder-market fit is one of the most crucial factors in a startup’s success, and operators (someone involved in the day-to-day operations of a startup) turned founders have an almost unfair advantage…

OpenseedVC, which backs operators in Africa and Europe starting their companies, reaches first close of $10M fund

A Singapore High Court has effectively approved Pine Labs’ request to shift its operations to India.

Pine Labs gets Singapore court approval to shift base to India

The AI Safety Institute, a U.K. body that aims to assess and address risks in AI platforms, has said it will open a second location in San Francisco. 

UK opens office in San Francisco to tackle AI risk

Companies are always looking for an edge, and searching for ways to encourage their employees to innovate. One way to do that is by running an internal hackathon around a…

Why companies are turning to internal hackathons

Featured Article

I’m rooting for Melinda French Gates to fix tech’s broken ‘brilliant jerk’ culture

Women in tech still face a shocking level of mistreatment at work. Melinda French Gates is one of the few working to change that.

24 hours ago
I’m rooting for Melinda French Gates to fix tech’s  broken ‘brilliant jerk’ culture

Blue Origin has successfully completed its NS-25 mission, resuming crewed flights for the first time in nearly two years. The mission brought six tourist crew members to the edge of…

Blue Origin successfully launches its first crewed mission since 2022

Creative Artists Agency (CAA), one of the top entertainment and sports talent agencies, is hoping to be at the forefront of AI protection services for celebrities in Hollywood. With many…

Hollywood agency CAA aims to help stars manage their own AI likenesses

Expedia says Rathi Murthy and Sreenivas Rachamadugu, respectively its CTO and senior vice president of core services product & engineering, are no longer employed at the travel booking company. In…

Expedia says two execs dismissed after ‘violation of company policy’

Welcome back to TechCrunch’s Week in Review. This week had two major events from OpenAI and Google. OpenAI’s spring update event saw the reveal of its new model, GPT-4o, which…

OpenAI and Google lay out their competing AI visions

When Jeffrey Wang posted to X asking if anyone wanted to go in on an order of fancy-but-affordable office nap pods, he didn’t expect the post to go viral.

With AI startups booming, nap pods and Silicon Valley hustle culture are back

OpenAI’s Superalignment team, responsible for developing ways to govern and steer “superintelligent” AI systems, was promised 20% of the company’s compute resources, according to a person from that team. But…

OpenAI created a team to control ‘superintelligent’ AI — then let it wither, source says

A new crop of early-stage startups — along with some recent VC investments — illustrates a niche emerging in the autonomous vehicle technology sector. Unlike the companies bringing robotaxis to…

VCs and the military are fueling self-driving startups that don’t need roads

When the founders of Sagetap, Sahil Khanna and Kevin Hughes, started working at early-stage enterprise software startups, they were surprised to find that the companies they worked at were trying…

Deal Dive: Sagetap looks to bring enterprise software sales into the 21st century

Keeping up with an industry as fast-moving as AI is a tall order. So until an AI can do it for you, here’s a handy roundup of recent stories in the world…

This Week in AI: OpenAI moves away from safety

After Apple loosened its App Store guidelines to permit game emulators, the retro game emulator Delta — an app 10 years in the making — hit the top of the…

Adobe comes after indie game emulator Delta for copying its logo

Meta is once again taking on its competitors by developing a feature that borrows concepts from others — in this case, BeReal and Snapchat. The company is developing a feature…

Meta’s latest experiment borrows from BeReal’s and Snapchat’s core ideas

Welcome to Startups Weekly! We’ve been drowning in AI news this week, with Google’s I/O setting the pace. And Elon Musk rages against the machine.

Startups Weekly: It’s the dawning of the age of AI — plus,  Musk is raging against the machine

IndieBio’s Bay Area incubator is about to debut its 15th cohort of biotech startups. We took special note of a few, which were making some major, bordering on ludicrous, claims…

IndieBio’s SF incubator lineup is making some wild biotech promises

YouTube TV has announced that its multiview feature for watching four streams at once is now available on Android phones and tablets. The Android launch comes two months after YouTube…

YouTube TV’s ‘multiview’ feature is now available on Android phones and tablets

Featured Article

Two Santa Cruz students uncover security bug that could let millions do their laundry for free

CSC ServiceWorks provides laundry machines to thousands of residential homes and universities, but the company ignored requests to fix a security bug.

3 days ago
Two Santa Cruz students uncover security bug that could let millions do their laundry for free

TechCrunch Disrupt 2024 is just around the corner, and the buzz is palpable. But what if we told you there’s a chance for you to not just attend, but also…

Harness the TechCrunch Effect: Host a Side Event at Disrupt 2024

Decks are all about telling a compelling story and Goodcarbon does a good job on that front. But there’s important information missing too.

Pitch Deck Teardown: Goodcarbon’s $5.5M seed deck

Slack is making it difficult for its customers if they want the company to stop using its data for model training.

Slack under attack over sneaky AI training policy

A Texas-based company that provides health insurance and benefit plans disclosed a data breach affecting almost 2.5 million people, some of whom had their Social Security number stolen. WebTPA said…

Healthcare company WebTPA discloses breach affecting 2.5 million people