Adobe has announced that it is improving its cloud collaboration and web conferencing software, with the launch of Adobe Connect 9. The new version of the software, which is expected to be available in the third quarter, will include integration with Adobe CQ and SiteCatalyst, and also adds more robust collaboration tools for mobile devices.
The integration with CQ and SiteCatalyst, which are both part of Adobe’s Digital Marketing Suite, will give user the ability to create better customize their webinars and conferences, as well as more robust measurement tools. Adobe CQ provides templates so that companies can quickly build custom landing pages, registration pages, and the like. That’s aimed at improving the experience for attendees. And integration with SiteCatalyst will provide an engagement dashboard and online analytics, so that marketers putting on webinars can know how engaged viewers were.
Adobe is also making a big push on the mobile front, with the release of Adobe Connect Mobile 2.0. The new mobile platform will add a bunch of new collaboration features for those connecting on tablets and mobile phones, extending usability for presenters that are connecting on the go. They can now use whiteboard and annotation tools, and also can now share documents directly from their mobile devices.
Adobe Connect 9 also supports HTML5 content, as the Flash proponent goes for accessibility instead of pushing its own technology. That’s not a new thing, of course, but it’s good to see the company continuing to embrace standards.