Back in 2009, Chad Mureta was an 18-hour a day real estate salesman living from one paycheck to the next. Driving home after a basketball game one evening, he hit a deer, flipped his truck over four times, mangled his arm and almost killed himself. Then, recovering in his hospital bed, Mureta – who knew nothing about technology or the Internet – was introduced to the app economy by a friend who gave him a newspaper article about how apps can generate significant revenue. When he got out of the hospital, Mureta borrowed $1,800 from his stepfather, built an app called Fingerprint Security Pro which eventually generated $800,000 in revenue. Mureta is now an app entrepreneur and, in good Tim Ferris style, travels around the world as a member of what he calls “the new rich”.
And you can be like Mureta, too! In his new book App Empire: Make Money, Have a Life and Let Technology Work For You, Mureta explains how the app business can transform all our lives. Earlier this month, Mureta came into San Francisco’s TechCrunch TV studio to explain not only how we can all become members of the new rich, but also to give his tips about the hot new areas of the app economy.