Twitter has just announced a new partnership with three music data services, The Echo Nest, Gracenote, and Rovi are, to help scale the distribution of Twitter account data for musicians for integration in consumer-facing apps. Via the pilot program, Twitter developers can now work with partners to integrate Verified Account @handles from thousands of musicians and Tweets into their music and entertainment services.
For example, the Echo Nest will connect Twitter Verified Accounts to its Rosetta Stone service to allow developers to integrate Tweets from musicians directly into their apps. The Rosetta Stone service helps music services “speak the same language” on a data level by translating unique identifiers across various services. The Echo Nest’s music intelligence platform offers over 5 billion data points on over 30 million songs and over 2 million artists. Over 220 music applications have been built on its platform to date. The startup actually powers Spotify Radio.
Gracenote, which powers music data for Apple iTunes, HTC smart phones, Ford SYNC and Sony BRAVIA TVs, will integrate Twitter Verified Accounts for musicians, actors and other artists into its database of music and video information, which includes metadata for millions of artists, albums and movies. .
Via the partnership, Rovi, whose database also includes reviews, artist bios and music clips, and is used by manufacturers and services providers, will allow home entertainment companies a way to add Tweets directly from Verified Accounts into their services.
We can expect to see Twitter announce similar partnerships in the entertainment space. Twitter’s Jason Costa writes that the company plans to add more partnerships to the pilot program, which will extend the Twitter experience to a new set of devices and applications. Clearly, there are a number of potential ways that Twitter could expand this partnership to actors and actresses, as well as visual artists and more.