You need a doctor and you need a doctor who takes your insurance. Instead of having to fumble through antiquated lists complied by your provider, ZocDoc seeks to expedite the process of locating care by displaying physicians in your area who are available for immediate and long-term appointments.
Massoumi attributes ZocDoc’s success to hitting the nexus of easing friction for both patients and doctors. Patients save time booking appointments and doctors easily fill vacancies, including vacancies in the “hidden supply of health care” formed from last minute cancellations.
He calls it a “win-win” situation.
While ZocDoc found a recipe for success, getting there wasn’t easy. Massoumi tells Dixon his team caught a lucky break in 2008 when it won $100,000 for “the top small business in America” and continues, “had we not won that money we didn’t have enough money to actually expand to our next market.” He believes the expansion silenced doubters who didn’t think ZocDoc could flourish outside of New York City.
As the interview winds down, Massoumi offers of several pieces of advice. In particular he recommends entrepreneurs pay attention to “one of the old adages of fundraising [which] is never raise money when you need it.” Having previously worked at a company that ran of money, he speaks from first hand experience.
Massoumi shares plenty more insights in this interview, including why he thinks the financial downturn helped ZocDoc. Be sure to view the entire video to see why.
Past episodes of Founder Stories featuring Mayor Bloomberg, Charity: Water’s Scott Harrison, TripAdvisor’s Stephen Kaufer and leaders of many other startups are here.