French Birchbox Competitor JolieBox Enters UK With Acquisition Of Boudoir Privé

JolieBox, which is essentially a Birchbox clone in France, has acquired a British competitor, Boudoir Privé. The news comes a few weeks after JolieBox raised 1 million euros from Alven Capital and Oleg Tscheltzoff.

Boudoir Privé will soon become JolieBox UK and the existing team will be maintained.

Read more at TechCrunch Europe.