Rovio’s hit game Angry Birds has made a business out of offering plush toys, and it was only a matter of time before social gaming giant Zynga would get into the market as well. Today, Zynga is announcing a partnership with electronics retailer Best Buy to sell limited-edition toys from the company’s popular game FarmVille at Best Buy locations (and on its retail site) in the U.S. You can order the toys here.
Best Buy will offer eight exclusive FarmVille collectible plush toys, including a pig, goat, cow, sheep, chicken, duck, horse and rabbit, all dressed in seasonal winter garb, to customers. Pre-orders for the toys begin today with availability in-store beginning November 25.
Each FarmVille plush toy will be available for $9.99, and come with ten free Farm Cash tokens and a digital code that can be used in FarmVille to collect a limited-edition, in-game version of the plush toy. The toys also will be available as part of a game card bundle; you can purchase a $25 Zynga game card and receive one plush toy for for $0.99 cents. Players who collect all eight animals will receive an in-game Super Orchard in FarmVille.
Zynga business development director says that players have been demanding real toys for FarmVille animals for some time now. These are season items of course, so it should be interesting to see if Zynga actually makes this a broader business post-holidays. Rovio is selling 1 million t-shirts and plush toys a month, so this could be a big business for Zynga.
If you want a FarmVille plus toy, you better pre-order one soon. Zynga only made 250,000 toys in all.
