SinglePlatform, a startup that helps local businesses create websites in minutes, has raised $3.25 million funding led by DFJ Gotham Ventures with participation from New World Ventures, First Round Capital and RRE Ventures. This investment brings the company’s total funding to $4.45 million.
SinglePlatform operates as a ‘one-stop’ platform for local businesses to manage their web presence, allowing them to integrate their websites, Twitter, Facebook and more easily. Local businesses are also able to publish their specials, events, menus, photos and more. Plus, SinglePlatform’s website creation tool automatically creates a mobile-optimized site.
Another bonus to using SinglePlatform is that businesses can publish their listings across a publisher network that includes 11,000 mobile applications, 34,000 hotels, 620 universities, data providers, and travel and food specific destination sites.
As more local businesses need a presence online and on mobile phones, an easy to use offering like SinglePlatform is sure to be popular. Currently, thousands of restaurants across hundreds of markets are using SinglePlatform to manage their digital presence.
This is actually a market where Google is also trying to gain business. The search giant is actively encouraging businesses to create both a mobile and web site to create a digital presence.