Martini Media Network, an online ad network targeting affluent consumers, announced this morning that it has acquired TDP Media Group, a European digital media company based in London.
Martini Media says the deal creates a new pipeline to the people with “the most influence and money” online.
Martini Media and TDP teamed up a little over half a year ago, which has, according to the former, led to the attraction of new clients like Phillips, Canon, Harrods and Porsche.
Martini and TDP says they will now offer marketers branded content creation and social marketing options, first on a pan-Atlantic basis, and ultimately around the world.
Terms of the acquisition were not disclosed.