Mixcloud brings its 'YouTube-for-radio' to iPhone

Mixcloud, the ‘YouTube of radio’ (see our recent TechCrunch TV interview), has finally brought its offering to the iPhone in the form of a native app.

The Mixcloud iPhone app gives on-the-go access to the London startup’s library of on-demand radio – DJ mixes, radio shows and podcasts, along with 100s of thousands of other “Cloudcasts” that have been uploaded to the service. The app is in Beta and thus is currently being offered for free.

As for the future business model around mobile, Mixcloud appears to be weighing up its options and wants to learn how users use the app first: “we’d like to get a wide range of beta users on board and understand the different usage habits before committing to a particular approach”, says co-founder Mat Clayton.

Features of the app include: What’s Hot (based on community aggregated listening data), Categories, History and Favourites, User Profiles and Search. Additionally, there’s support for AirTunes and background streaming.