Lazy bloggers and other online content creators from around the world, rejoice, for Eightfold Logic (formerly Enquisite) is today debuting a cloud-based social writing tool dubbed InboundWriter that should make it easier for you to create relevant and shareable online content.
The company has also announced that it has raised $2 million in Series C funding from existing investors, including Rho Canada Ventures, Castile Ventures, Formative Ventures, and The Entrepreneurs’ Fund III. The new financing brings the total capital raised by Eightfold Logic to nearly $20 million.
InboundWriter aims to help online content creators by bringing search and social intelligence straight into the writing process.
InboundWriter indexes the social web in real-time to see what target audiences are reading, sharing and discussing online. It then streams this ‘social intelligence’ into a Web-based document editor, providing recommendations about the best words and phrases to use to create compelling content for said audiences. Writers can measure and optimize their content through interactive feedback mechanisms.
If it reminds me of anything it would be Zemanta, also an online content production aid.