KennstDuEinen.de raises €6.6m to help drive customers to local businesses

KennstDuEinnen.de, which literally translates to “Do you know somebody”, has raised €6.6 million in a series B round from an undisclosed group of American investors.

The German startup operates in the crowded ‘local’ space but unlike Yelp, Qype and other yellow pages-type sites, KennstDuEinen targets businesses directly rather than via a more direct consumer offering. It aggregates multiple channels that help drive customers to a local business, including reviews and SEO relevant features, as well as analytics for local businesses that tracks clicks, click-to-calls and emails sent. This puts KennstDuEinen more up against startups like Reachlocal or Yodle.

According to founder and CEO John Goddard, the company increased year-on-year revenue by 400%, which isn’t a very meaningful stat alone but he also says that they made €2.5 million in 2010. That’s an impressive figure, given the fact that only a few will have heard of the company and that it’s operating in Germany-only at the moment.

Up until its series B round, KennstDuEinen.raised €500.000 of seed investment from Brains to Ventures and several angels such as Konstantin Urban, CEO of Holtzbrinck Ventures, while in 2009 they added another €425.000 from existing investors, VM Digital and other renowned German angels.