Thinking Screen Media Raises $2 Million To Shift Focus To The iPad

Thinking Screen Media, formerly Frame Media, has raised $2 million in funding from Scala. This brings Thinking Screen Media’s total funding to $7 million. The startup provides a platform for delivering content to to digital frames and other screen devices wirelessly. As part of the deal, Scala has acquired the digital signage division of Thinking Screen Media, the SignChannel platform.

Thinking Screen Media’s FrameChannel platform allows screen owners to select, program and deliver personalized content to a variety of consumer devices, selecting from a library of over 1000 content widgets. The library includes integrations with leading photosharing and social networking sites along with news, weather, sports scores, stock quotes and hyper local content. FrameChannel is available today on devices from over 20 consumer electronics providers including Tivo, Roku, Samsung, Sony, Philips, Motorola, Kodak, Toshiba, Viewsonic and Apple.

The funding will be used to develop Thinking Screen Media’s offering on the iPad. The startup launched a FrameChannel iPad app a few weeks ago, which is available for download here.