supersonicads

Metacafe vets launch virtual currency monetization platform SupersonicAds

Next Story

Asus Eee Pad coming in July

Arik Czerniak, founder and former CEO of social video sharing site Metacafe, has co-founded a new company with a couple of people he used to work with at Metacafe, namely former VP of Sales Gil Shoham and lead developer Nissim Romano.

The company is called SupersonicAds, is based in London and is referred to as a virtual currency monetization startup by its three founders.

Czerniak writes:

SupersonicAds (aka SSA) is a virtual currency monetization startup focused on International/European traffic, that’s been flying below radar for the last 18 months.
Over the last few months we’ve seen a huge increase in clients, traffic & revenue, we’ve raised a round, we’re profitable, and we believe we’re the dominant monetization platform for international traffic… – we think it’s time to tell our story.

We agree.

The company says its strategy from the get-go was to focus on international traffic, particularly in Europe, which self-reportedly accounts for roughly 40% of international publishers’ traffic and was being “severely under-monetized”. SupersonicAds’ platform, hence, is translated into over 25 languages, with payment solutions and offers for every country outside the United States.

Some of the names on its client roster: IMVU, Small Worlds, Watercooler, eRepublik, Playspan, Café.com, and a lot more.

Apart from geographical focus, the company boasts about shying away from run-of-the-mill performance offers, and says it aims to focus rather on the integration of brands straight into the virtual currency ecosystem.

Although originally started in Israel, the company recently relocated its headquarters to London,out of which it will be working with pan-European advertisers. Not that SupersonicAds is ignoring the US completely – they’ve recruited Dave Westin, former VP of Sales at Gambit, to lead sales on the other side of the pond out of San Francisco.

The company also raised money, but declines to disclose how much and who from.

  • http://octavianmihai.wordpress.com Tav

    So, as a user I get virtual currency for “completing an advertising offer” and then SA pays my social site in real currency???

    This sounds scammy. Also I think they are not telling the whole story. Building a virtual currency, locking-in users, user transfer from social sites to their own system, etc.

    This is just a rewards point program.

  • hmm

    SuperShadyAds

  • thomas

    hmmm, don’t really see supersonic ads a lot in EU… main players seem to be sponsorpay.com and gratispay.com

  • http://CrucialDivide.com David Ashwood

    They have interesting potential but I’d like to see much more focus on product placement for virtual currency and social gaming.

  • Jason

    These guys are scammers. i used their platform and they are fixing the numbers and not very real with their publishers. i would recommend Sometrics as the best solution you can find out there today

  • http://virtualcurrencynews.wordpress.com/2010/04/24/supersonicads-targets-international-virtual-currency-market/ SupersonicAds targets International Virtual Currency market « Virtual Currency News

    […] targets International Virtual Currency market Jump to Comments TechCrunch Europe reports that several former MetaCafe veterans have formed a virtual currency monetization […]

  • Dan paraman

    i work with Supersonicads
    great guys, made me a lot of money….

  • Ido

    I know them. great guys, and very professional.

    I saw a response above saying “scammy” – well I think you got it all wrong. These guys are pros, and they have a very clear, straightforward, monetization platform.
    Good luck!

  • Pierre

    Definitively scammy… Like Offerpal and SR in their old days… weird they escaped Facebook radar but should arrive soon ! Mobile offers, spams and downloads: quick and dirty revenues for publishers looking to “squeeze the lemon”… Yeah, as you said Ido, clear and straightforward !

  • Ray

    what they did with the video offers is pretty cool (just saw the Nokia video) but i agree with David above that it’s about time we see more branding stuff and product placement

  • http://www.gwallet.com Rebecca Watson

    In-game product placement is my company gWallet’s strength! We’ve closed deals with Coca-Cola and Microsoft to develop branded virtual goods and experiences specific to certain online games. Email me for more information: rebecca [at] gwallet [dot] com

  • http://currencytradingcenter.com Currency Trading Center

    The initiative taken for the concern is very serious and need an attention of every one. This is the concern which exists in the society and needs to be eliminated from the society as soon as possible.
    Currency Trading Center

    *****************************

    Shrely Mess

  • http://www.coachshoppes.com coach

    I can vouch that Lindsey puts together events that consistently kick ass. I have my own little booze blog and would love to see this panel happen. SxSW is the ideal place for it. 

  • Anonymous
  • Hongmingzheng309

    There is a big sale in the louis vuitton purses!!!

  • Hongmingzheng309

    For the past few years, Louis Vuitton has been on such a great roll with resort collections, and for good reason. louis vuitton sunglasses is one of it’s products.

  • Rowrainso

    the shoplifting  prices of countless American urban louis vuitton outlet shop show significant upticks: In 2008,  shoplifting rose 13.2 % in Cape Coral, Florida; 18.7 % in extended Beach,  California; 40.6 % in L.A.; 9.9 % in San Francisco; and 27.3 % in Las Vegas. In  2009, shoplifting rose almost 8 louis  vuitton shoulder bags outlet. According toward the continent wide  Association for Shoplifting Prevention (NASP), the quantity of American  shoplifters is 27 million, or 9 % within of the complete population. But a  substantial look at of 40,093 us residents — the 2001 country wide  Epidemiologic questionnaire on booze and associated louis  vuitton top handles outlet  — found  out that 10 % experienced a "lifetime prevalence" for it and 11 %  experienced shoplifted. 10 % is higher compared to percentage of American young  adults who have attempted cocaine or utilized methamphetamines. 10 % is  sometimes cited since the quantity of us residents believed to develop to be  struggling with louis vuitton tote  bags outlet. And shoplifting may possibly be even a whole whole  lot more common. A NASP report believed that store safety catches any dude or  woman shoplifting just one in forty-eight instances and informs the law  enforcement within of the incident just one in fifty times. If just one  obstacle to seeing shoplifting as an epidemic could be the dearth of very good  louis vuitton  hobos concerning the subject, an extra could be the media, which  trivialize the crime. Now Women’s arranged on day-to-day reviews that she is getting her ingredients label toward the subsequent level using a 14-piece handbag collection. arranged to debut appear fall, the bags, priced from $150 to $625, will choice from hobos to louis vuitton  clutch bags outlet channeling the clothes line’s bohemian, ’70s-inspired vibe. 

  • Jujius142

    Gucci
    handbags
    are but the best essentials to complete one’s high end
    fashion. Each Gucci bag just
    looks perfectly chic. gucci is a sublime single Gucci
    shoulder bags
    made of satin with Swarovski crystal accents, beaded
    accents around the edges with platform bottom and styled top flap with a
    magnetic snap closure. The bag showcases an elegant evening purse that can
    sturdily hold your gucci wallet, women’s Gucci
    handbags
    are built with interior lining with a back wall zip pocket
    and styled with a classy and eye catching exterior design of a crystal zipper
    accent at the center .

  • Jujius142

    Gucci
    handbags
    are but the best essentials to complete one’s high end
    fashion. Each Gucci bag just
    looks perfectly chic. gucci is a sublime single Gucci
    shoulder bags
    made of satin with Swarovski crystal accents, beaded
    accents around the edges with platform bottom and styled top flap with a
    magnetic snap closure. The bag showcases an elegant evening purse that can
    sturdily hold your gucci wallet, women’s Gucci
    handbags
    are built with interior lining with a back wall zip pocket
    and styled with a classy and eye catching exterior design of a crystal zipper
    accent at the center .

  • Jujius142

    As you all know, another Mother`s Day has come and gone. Do
    you try to get something for your mother that is timeless – something that we
    can both love equally. This year do you get your mother a simple, stunning Gucci
    necklaces
    . I believe any women both loves jewelry, so getting your
    mother a necklace is really a no brainer. The trick, however, is finding
    something , she doesn`t already own that will meet women extremely intimidating
    high standards.

     

  • https://techcrunch.com/2011/07/19/supersonicads-raises-4-3-million-from-greylock-for-social-in-game-advertising/ SupersonicAds Raises $4.3 Million From Greylock For Social In-Game Advertising | TechCrunch

    […] a startup founded by former executives of social video site Metacafe in 2010, has landed $4.2 million in financing in […]

  • http://briginfo.com/2011/news/supersonicads-raises-4-3-million-from-greylock-for-social-in-game-advertising/ SupersonicAds Raises $4.3 Million From Greylock For Social In-Game Advertising | Briginfo

    […] Raises $4.3 Million From Greylock For Social In-Game Advertising SupersonicAds, a startup founded by former executives of social video site Metacafe in 2010, has landed $4.2 million in financing in […]

  • http://lankaweekly.com/technology-and-business/supersonicads-raises-4-3-million-from-greylock-for-social-in-game-advertising.html SupersonicAds Raises $4.3 Million From Greylock For Social In-Game Advertising | Lanka Weekly

    […] a startup founded by former executives of social video site Metacafe in 2010, has landed $4.2 million in financing in […]

  • http://cellphoneaccessoires.goshopsonline.com/2011/07/supersonicads-raises-4-3-million-from-greylock-for-social-in-game-advertising/ SupersonicAds Raises $4.3 Million From Greylock For Social In-Game Advertising @ Cell Phone Accessoires

    […] a startup founded by former executives of social video site Metacafe in 2010, has landed $4.2 million in financing in […]

  • http://techcrusher.in/2011/07/supersonicads-raises-4-3-million-from-greylock-for-social-in-game-advertising/ SupersonicAds Raises $4.3 Million From Greylock For Social In-Game Advertising | TechCrusher

    […] a startup founded by former executives of social video site Metacafe in 2010, has landed $4.2 million in financing in […]

blog comments powered by Disqus