Marketing software maker HubSpot has analyzed close to 9 million Twitter profiles based on data collected through its Twitter Grader tool, and has come to the conclusion that accounts with a profile picture average about 10 times more followers than those without.
That on itself is not so surprising; a Twitter profile associated with the default avatar generally screams ‘newbie’, which is generally an incentive not to follow someone unless you know that person in real life or on other social networks. There’s a good reason why spammers who create fake Twitter accounts tend to include pictures in profiles – it’s human nature to instantly trust personalized online accounts more than generic ones.
But we love stats here at TechCrunch, so here you go:
(Via Mike Volpe, who has a pretty good profile picture)